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Global MVNOs Market 2016 Share, Trend, Segmentation and Forecast to 2021

Thursday, October 13, 2016 23:43
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(Before It's News)

Summary 
With more than 1,200 MVNOs operating worldwide, the presence of MVNOs has been limited in Africa, accounting for 1.4% of global MVNO subscribers. Kenya and South Africa are currently the most developed MVNO markets in terms of penetration, with 3.5% and 1.6% of mobile subscriptions being served by MVNOs at end-2015, respectively. The growing population of the region coupled with increasing mobile penetration and data usage, the introduction of mobile financial services and efforts by regulators to establish legal frameworks specific to MVNOs are some of the factors which will provide a boost to the MVNO market in Africa

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Key Findings 
• Niche and retail MVNO business models are the most prevalent in Africa, accounting for 35% and 20%, respectively, of total MVNOs in the region. Ethnic and MNO sub-brand MVNOs account for 15% and 10%, respectively, while the market share of the other business models accounts for 20% in total (or 5% each).

• A rising trend witnessed in Africa is the increasing participation of financial institutions within the MVNO market. For example, Equitel in Kenya and First National Bank (FNB) in South Africa have launched MVNOs in their respective home markets.

• Towards 2020, significant MVNO activity is expected, as new entrants bring new diverse market strategies. For example, MRP Mobile in South Africa is the first clothing retailer to launch an MVNO in Africa; the company offers discounts in its retail stores depending on customers’ mobile service usage. Unique MVNO strategies could prove disruptive and boost market competition.

Synopsis 
‘MVNOs in Africa: MVNOs Gaining Momentum by Capitalizing on Niche Segments’ report provides an overview of the MVNO market in Africa and covers a variety of business models adopted by MVNOs to target their local markets.

It consists of:

• Definitions and MVNO business model explanations.

• Overview of global and regional MVNO market evolution, and analysis of common business models adopted by MVNOs in Africa.

• Case studies on key MVNOs in Africa, including an overview of key segment(s) targeted, market strategies and results.

• Key findings based on the study of MVNO business models in the region and a set of recommendations for mobile operators, MVNOs and regulators.

Reasons To Buy 
• Gain understanding of MVNO markets and their evolution in Africa, to identify market opportunities.·     Align market strategies by analyzing the various MVNO business models being used by existing and new MVNOs in Africa.

• Gain understanding of the competitive landscape and successful strategies, to strengthen your positioning in the market versus existing MVNOs.

Make an enquiry before buying this Report @ https://www.wiseguyreports.com/enquiry/349580-mvnos-in-africa-mvnos-gaining-momentum-by-capitalizing-on-niche-segments

Key points in table of content

Introduction: MVNO definition and main business models 
MVNO definition 
MVNO business models 
Global and regional MVNO market context 
MVNO market worldwide 
MVNO market evolution in Africa 
MVNO regulation 
MVNO business models in Africa 
Market detail: Case studies 
Niche MVNO: Virgin Mobile 
Retail MVNO: Tangaza Pesa 
Ethnic MVNO: Call Home 
Conclusions: Key findings and recommendations

List of Tables 
Exhibit 1: MVNO Market Structure 
Exhibit 2: MVNO Main Operational Business Models 
Exhibit 3: MVNO Models, Including Those Used In Africa 
Exhibit 4: MVNO Business Models 
Exhibit 5: MVNO Business Models (Cont.) 
Exhibit 6: MVNO Business Models (Cont.) 
Exhibit 7: MVNO Business Models (Cont.) 
Exhibit 8: MVNO Subscription Market Share By Region, 2015. 
Exhibit 9: MVNO Subscriptions As A Percentage Of Total Mobile Subscriptions By Region, 2015 
Exhibit 10: MVNO Subscription Market Share By Country, Africa, 2015 
Exhibit 11: MVNO Subscriptions As A Percentage Of Total Mobile Subscriptions, Select Markets, 2015-20 
Exhibit 12: Regulatory Drivers Impacting MVNO Markets 
Exhibit 13: MVNO Regulation In Specific African Markets 
Exhibit 14: Number Of MVNOS AND Market Share Per Business Model, Africa, January 2016 
Exhibit 15: Most Prevalent MVNO Business Models In Africa Based On Their Marketing Approach, 2015 
Exhibit 16: Select Active Niche MVNOs, Africa, 2016 
Exhibit 17: Main Reasons To Launch A Retail MVNO Model 
Exhibit 18: Call Home Free Messaging Service And Categories 
Exhibit 19: SNS Mobility Own-brand E405 Smartphone Specification 
Exhibit 20: Blueline Enterprise 4G Package 
Exhibit 21: Kirene Avec Orange Offers, Jan 2016 
Exhibit 22: Virgin Mobile Subscriptions In South Africa, 2011-2014 
Exhibit 23: Tangaza Pesa Overview 
Exhibit 24: Products Offered By Call Home, 2016 
Exhibit 25: Call Home Ecocash Service

List of Figures 
Exhibit 1: MVNO Market Structure 
Exhibit 2: MVNO Main Operational Business Models 
Exhibit 3: MVNO Models, Including Those Used In Africa 
Exhibit 4: MVNO Business Models 
Exhibit 5: MVNO Business Models (Cont.) 
Exhibit 6: MVNO Business Models (Cont.) 
Exhibit 7: MVNO Business Models (Cont.) 
Exhibit 8: MVNO Subscription Market Share By Region, 2015. 
Exhibit 9: MVNO Subscriptions As A Percentage Of Total Mobile Subscriptions By Region, 2015 
Exhibit 10: MVNO Subscription Market Share By Country, Africa, 2015 
Exhibit 11: MVNO Subscriptions As A Percentage Of Total Mobile Subscriptions, Select Markets, 2015-20 
Exhibit 12: Regulatory Drivers Impacting MVNO Markets 
Exhibit 13: MVNO Regulation In Specific African Markets 
Exhibit 14: Number Of MVNOS AND Market Share Per Business Model, Africa, January 2016 
Exhibit 15: Most Prevalent MVNO Business Models In Africa Based On Their Marketing Approach, 2015 
Exhibit 16: Select Active Niche MVNOs, Africa, 2016 
Exhibit 17: Main Reasons To Launch A Retail MVNO Model 
Exhibit 18: Call Home Free Messaging Service And Categories 
Exhibit 19: SNS Mobility Own-brand E405 Smartphone Specification 
Exhibit 20: Blueline Enterprise 4G Package 
Exhibit 21: Kirene Avec Orange Offers, Jan 2016 
Exhibit 22: Virgin Mobile Subscriptions In South Africa, 2011-2014 
Exhibit 23: Tangaza Pesa Overview 
Exhibit 24: Products Offered By Call Home, 2016 
Exhibit 25: Call Home Ecocash Service

Get this report @ https://www.wiseguyreports.com/checkout?currency=one_user-USD&report_id=349580

 

Contact US:

NORAH TRENT

Partner Relations & Marketing Manager

sales@wiseguyreports.com

Ph: +1-646-845-9349 (US)

Ph: +44 208 133 9349 (UK)

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