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Insight Report: Best Practice in Frequent Flyer Credit Cards, Industry Analysis, Size, Share, Growth, opportunities and Forecast

Tuesday, October 4, 2016 0:17
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(Before It's News)

Insight Report: Best Practice in Frequent Flyer Credit Cards” analyzes emerging trends and industry best practices in offering credit cards targeted at frequent flyers.

Banks are increasingly using frequent flyer credit cards as a tool for maintaining relationships with top-end customers. Financial institutions are putting forward premium experiences and offers such as lounge access at airports, free or heavily discounted air tickets, preferential treatment at hotels and resorts and insurance cover to increase loyalty and develop deeper banking relationships.

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Consumers – particularly those in the mass affluent segment – are traveling more than ever, and forecasts for outbound trips indicate that this trend will continue in the key economies over the next five years.

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The report also provides a deep dive into six key markets and discusses their market potential for card issuers, compares card offerings by the key competitors and discusses their strategies in detail.

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1 Executive Summary

2 Global Frequent Flyer Credit Card Dynamics

2.1 Industry Snapshot and Future Outlook

2.2 Market Drivers

3 Best Practices and Market Trends 2015-2019

3.1 Issuers Abolishing Foreign Transaction Fees to Encourage Card Use

3.2 Frequent Flyer Programs Expected to Overhaul Reward Program Model

3.3 Increased Focus on Non-Flight Rewards to Decrease Cost

3.4 Mass Affluent Customers have Emerged as a Key Target Segment

3.5 Banks and Airlines Turning Towards Merchant-Funded Loyalty Programs to Reduce Costs

3.6 Synergy of Mobile and Social Media Channels Leading to Superior Marketing Opportunities

3.7 Gamification Gaining Prominence for Improving Customer Loyalty

3.8 Redefining Pricing Based on Nature of Banking Relationship

3.9 Product Segmentation and Rebranding to Offer Simplified Products

3.1 Outsourcing Rewards and Loyalty Programs to Gain Operational Efficiency

3.11 Increased Investment in Analytical Tools to Gain Insights into Consumer Behavior

4 Case Studies

4.1 Customer Engagement

4.2 Customer Segmentation

4.3 Rebranding and Innovation

4.4 Consumer Convenience

4.5 Use of Analytics

5 Deep Dive into Key Markets

5.1 The US

5.1.1 Market potential

5.1.2 Product comparison

5.1.3 Strategies

5.2 Canada

5.2.1 Market potential

5.2.2 Product comparison

5.2.3 Strategies

5.3 The UK

5.3.1 Market potential

5.3.2 Product comparison

5.3.3 Strategies

5.4 Spain

5.4.1 Market potential

5.4.2 Product comparison

5.4.3 Strategies

5.5 South Korea

5.5.1 Market potential

5.5.2 Product comparison

5.5.3 Strategies

5.6 Australia

5.6.1 Market potential

5.6.2 Product comparison

5.6.3 Strategies

6 Appendix

6.1 Methodology

6.2 Contact Timetric

6.3 About Timetric

6.4 Timetric’s Services

6.5 Disclaimer

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