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Portable Players in China Market Competitive Landscape, Key Trends and Forecast to 2020

Monday, January 9, 2017 12:59
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(Before It's News)

Except for wireless speakers with Bluetooth or Wi-Fi connectivity, most product types within portable players posted a decline in volume sales in 2016, with the strongest decline being registered by traditional portable media players. The decline in sales was due to competition from smartphones. Facing a depression in sales, more and more manufacturers began to leave the category; however, products targeted at specific consumer groups still achieved favourable performances, such as portable medi…

 

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List of Contents and Tables

Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Portable Players by Category: Volume 2011-2016

Table 2 Sales of Portable Players by Category: Value 2011-2016

Table 3 Sales of Portable Players by Category: % Volume Growth 2011-2016

Table 4 Sales of Portable Players by Category: % Value Growth 2011-2016

Table 5 NBO Company Shares of Portable Players: % Volume 2012-2016

Table 6 LBN Brand Shares of Portable Players: % Volume 2013-2016

Table 7 Distribution of Portable Players by Channel: % Volume 2011-2016

Table 8 Forecast Sales of Portable Players by Category: Volume 2016-2021

Table 9 Forecast Sales of Portable Players by Category: Value 2016-2021

Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2016-2021

Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2016-2021

Executive Summary

Consumer Electronics Continues To Grow Despite Macroeconomic Slowdown

Consumer Electronics Moving More Towards High-end Sales

Domestic Brands Stay Competitive

Electronics and Appliance Specialist Retailers Seek Online Solutions

 

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