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Portable Players in US Market Headlines, Key Trends and Forecast to 2020

Monday, January 9, 2017 13:02
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(Before It's News)

Portable players enjoyed volume growth in 2016 for the first year since 2011 as the category grew by 5% to reach 35 million units. This growth rate was attributable to the tremendous sales rise of wireless speakers, which was the only portable players category to grow in 2016. Between 2011 and 2016, portable players as a whole posted a -11% volume CAGR, as every category apart from wireless speakers saw its volume sales fall by double digits in nearly every year of the review period.

 

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List of Contents and Tables

Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Portable Players by Category: Volume 2011-2016

Table 2 Sales of Portable Players by Category: Value 2011-2016

Table 3 Sales of Portable Players by Category: % Volume Growth 2011-2016

Table 4 Sales of Portable Players by Category: % Value Growth 2011-2016

Table 5 NBO Company Shares of Portable Players: % Volume 2012-2016

Table 6 LBN Brand Shares of Portable Players: % Volume 2013-2016

Table 7 Distribution of Portable Players by Channel: % Volume 2011-2016

Table 8 Forecast Sales of Portable Players by Category: Volume 2016-2021

Table 9 Forecast Sales of Portable Players by Category: Value 2016-2021

Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2016-2021

Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2016-2021

Executive Summary

Consumer Electronics Volume Sales Continue To Fall

Sales of Wireless Speakers Put Pressure on Older Technologies

Apple Inc Loses Ground While Zte USA Inc Makes Inroads Within the US Market

Omnichannel and Store-within-a-store Retailing Concepts Continue To Grow

Cannibalisation and Maturity Hinder Forecast Period Growth

Key Trends and Developments

Demographic and Economic Shifts Shape Consumer Electronics Sales in the US

Retailing Trends Boost Industry

Smartphones and Tablets Reshape US Consumer Landscape

Market Data

Table 12 Sales of Consumer Electronics by Category: Volume 2011-2016

Table 13 Sales of Consumer Electronics by Category: Value 2011-2016

Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016

Table 15 Sales of Consumer Electronics by Category: % Value Growth 2011-2016

Table 16 NBO Company Shares of Consumer Electronics: % Volume 2012-2016

Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016

Table 18 Distribution of Consumer Electronics by Channel: % Volume 2011-2016

 

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