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Wearable Electronics in US Market Competitive Landscape, Key Trends and Forecast to 2020

Monday, January 9, 2017 13:05
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(Before It's News)

The release of the Apple Watch in 2015 brought a spotlight to the nascent wearable electronics category. While the category has grown considerably in recent years, wearable electronics – particularly smart wearables – has yet to develop a truly “killer app” that brings mass consumers to the products in droves. While smart wearables has the benefit of being a new fashion, it is struggling to break through from a primarily first-adopter phase of its lifecycle.

 

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List of Contents and Tables

Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Wearable Electronics by Category: Volume 2013-216

Table 2 Sales of Wearable Electronics by Category: Value 2013-216

Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2011-2016

Table 4 Sales of Wearable Electronics by Category: % Value Growth 2011-2016

Table 5 NBO Company Shares of Wearable Electronics: % Volume 2012-2016

Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2013-2016

Table 7 Distribution of Wearable Electronics by Channel: % Volume 2013-2016

Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2016-2021

Table 9 Forecast Sales of Wearable Electronics by Category: Value 2016-2021

Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2016-2021

Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2016-2021

Executive Summary

Consumer Electronics Volume Sales Continue To Fall

Sales of Wireless Speakers Put Pressure on Older Technologies

Apple Inc Loses Ground While Zte USA Inc Makes Inroads Within the US Market

Omnichannel and Store-within-a-store Retailing Concepts Continue To Grow

Cannibalisation and Maturity Hinder Forecast Period Growth

Key Trends and Developments

Demographic and Economic Shifts Shape Consumer Electronics Sales in the US

Retailing Trends Boost Industry

Smartphones and Tablets Reshape US Consumer Landscape

 

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