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Pinterest’s Promoted Pins Come to Ireland, Australia, New Zealand

Thursday, February 23, 2017 10:12
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(Before It's News)

Pinterest is bringing its Promoted Pins to three new
countries: Ireland, Australia, and New Zealand.

The expansion of Promoted Pins, the company’s version of
ads, began last year with the U.K. as the starting point for its
international roll out. Prior to that, the platform was only
available to U.S. advertisers.

“Promoted Pins help people find the products and services they
can use—now or in the future—to turn inspiration into reality,”
reads a Pinterest blog post. “Thousands of businesses use Promoted
Pins to reach Pinterest’s uniquely engaged and action-oriented
audience when they’re most likely to be looking for new brands and

Pinterest is expanding the program with partners that enjoy a
high level of engagement with their content on the virtual pin-up
board. Partners include  ""
target="_blank">Aer Lingus
, ""
target="_blank">Tesco Ireland
, ""
target="_blank">Jo Malone
, ""
, ""
, ""
, ""
, ""
target="_blank">The Ark
 and ""
target="_blank">Lost my.Name.

Promoted pins look like regular pins but with a special
‘promoted pins’ designator. And, given that three-quarters of
the pins saved to Pinterest are posted by businesses, they do not
“interrupt or distract Pinners.”

“Your business will find an exceptionally receptive audience on
Pinterest,” the blog post adds. “ ""
target="_blank">Promoted Pins have already helped many
reach their goals, from building brand equity to
driving online sales.”

Businesses can learn more about signing up for Promoted Pins
at  ""

The post ""
target="_blank">Pinterest’s Promoted Pins Come to Ireland,
Australia, New Zealand
appeared first on target="_blank" href="/r2/?url=" target=


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