Profile image
By Personal Branding Blog (Reporter)
Contributor profile | More stories
Story Views

Last Hour:
Last 24 Hours:

Create a Successful Content Marketing Plan for Your Personal Brand

Friday, January 12, 2018 11:41
% of readers think this story is Fact. Add your two cents.

From the Personal Branding Blog

Content marketing is an important element for your personal brand in which your business can establish itself as a trusted expert in your niche. It’s important to reach your target market in an authentic and helpful way.

There are several strategies that can work well for your brand, which can bring more subscribers who can be converted into sales. Knowing the needs of your community enables your business to know how to best communicate with them, and encourages people to recommend your articles.

Building the right content marketing plan involves a steady, consistent flow of remarkable information. Here are several tips on how to make this a success in the coming year ahead:

  • Consistency is key – Put into your content calendar to publish at least once or twice a week. Write articles to not only build more subscribers, but to also keep your readers active and engaged with valuable information they can truly use. Remember that what you are writing is also shared on social media, the search engines, and through a growing mobile audience.
  • Communicate with your subscribers – Get past the one way style of communication — nurture your relationships by reaching out to them and inviting them to your social groups, webinars, Facebook Live events, ect. Ask them questions that can help your brand to better understand how to best serve your community.
  • Promote on other websites -Cross promote your articles on places like Medium and LinkedIn, which both have a high number of readership.  You can gain even more traction by turning older content into videos or an eBook that can be offered as an exclusive sign up for your current subscribers.
  • Be active online and offline – Social media is the obvious choice for sharing your content and communicating with others. It is equally important to nurture relationships outside of the Internet, such as an event or meeting. The more influencers you connect with and create meaningful relationships the better for your personal brand. Make it easy for them to contact you on social media and at your company when you’re not online.

Publishing regular content throughout each month will keep your personal brand in the forefront of your readers online. This method will help you create more visibility, and shows your audience that you can offer them information that they can use and share.

The post Create a Successful Content Marketing Plan for Your Personal Brand appeared first on Personal Branding Blog – Stand Out In Your Career.


We encourage you to Share our Reports, Analyses, Breaking News and Videos. Simply Click your Favorite Social Media Button and Share.

Report abuse


Your Comments
Question   Razz  Sad   Evil  Exclaim  Smile  Redface  Biggrin  Surprised  Eek   Confused   Cool  LOL   Mad   Twisted  Rolleyes   Wink  Idea  Arrow  Neutral  Cry   Mr. Green

Top Stories
Recent Stories


Top Global

Top Alternative



Email this story
Email this story

If you really want to ban this commenter, please write down the reason:

If you really want to disable all recommended stories, click on OK button. After that, you will be redirect to your options page.