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Class Action Lawsuit Claims Stores Rigged Phony Sales {Picture]

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For years, many consumers have been suspicious of big box and .retail chain ‘sales’.. They believe it’s more about price tag switching than  a real ‘sale’..  A recent class action lawsuit seems to support that claim. Muckracker

 

The Consumerist gives an overview below: 

This photo, included in the lawsuit, allegedly depicts Macy’s deceptive practice of adding a sticker to the merchandise tag which purports to list the “Original or “Orig.” price, the purported discount and the “Now” or sale price.

Over the past several months, consumers have sued a number of retailers accusing them of advertising “false” original prices on discounted or outlet merchandise. Joining a list that includesKohl’s and Kate Spade are Macy’s and Bloomingdale’s. 

Two shoppers, one in Florida and one in California, filed a class-action seeking lawsuit [PDF] against Macy’s Inc. — parent company of both Macy’s and Bloomingdale’s — alleging that these department stores misled customers by boosting pre-sale prices.

One plaintiff says she purchased a Lennox ornament for $17.99 after being enticed by the thought of saving significantly (about 70%) from the purported original price of $60. However, the suit claims that the ornament was never sold for $60 at Macy’s or other retailers.

According to the lawsuit, the retailers regularly use deceptive and misleading labeling and marketing of merchandise they sell at their retail locations, including outlet stores across the U.S.

The suit accuses the companies of misrepresenting the nature and amount of price discounts on products by “offering steep discounted off of fabricated, arbitrary, and false former or purported original, regular or ‘compare at’ prices.         source



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