Anderson is currently the vice-president of partnerships at Points International Ltd. (NASDAQ:PCOM).
Points is the global leader in providing loyalty e-commerce and technology solutions to the world’s top brands. Most recently, Anderson led the expansion of the Points business into Europe and the Middle East. Prior to Points, Mr. Anderson worked in senior on-line marketing roles at AOL, DoubleClick and Loyalty One.
“Jamie has had an extensive career in digital marketing, loyalty and e-commerce. His background serving major global brands will add tremendous capabilities to our team, and we look forward to leveraging his expertise to grow RewardStream in North America as well as Europe,” said Rob Goehring, chief executive officer of RewardStream.
“I look forward to helping RewardStream accelerate the growth of their business in both domestic as well as international markets,” stated Anderson. “Referral marketing is an excellent extension of many marketing programs and I believe with their flexible technology platform, RewardStream is in a unique position to offer their expertise to brands around the world.”
RewardStream specialises in the execution of automated referral marketing programs that help brands to acquire, engage and retain their customers. The company’s award-winning marketing solutions have powered loyalty and referral marketing programs across 39 countries for brands including Boost Mobile, Virgin Mobile, Envision Financial, Koodo Mobile and more.
Story by ProactiveInvestors