The boss of tech firm RewardStream Solutions Inc (CVE:REW) told Proactive that launching its ‘Refer a Friend’ platform on WooCommerce has opened up a massive online market for the group.
WooCommerce is the most popular e-Commerce platform on the web, and currently powers over 37% of all online stores around the world, totalling more than 1.5mln businesses, meaning its footprint is huge.
Chief executive Rob Goehring said: “Our mission now is to create more and more awareness within that store ownership base.”
It means that RewardStream’s tech will be integrated in to the platform so that friends can recommend brands to each other – a space becoming increasingly more powerful.
The Canada firm’s clients are brands.
Goehring explains how “consumers are four time more likely to make a purchase when recommended by a friend”.
“We really believe that bringing this sort of technology to the masses is very important,” he added.
Using RewardStream’s automated system, e-Commerce store operators that are powered by WooCommerce for their shopping cart, can now install the RewardStream Refer-A-Friend plug-in within minutes and embed referral marketing capabilities across their store.
Story by ProactiveInvestors