Shannon Coulter, a marketing professional from the San Francisco Bay Area and founder/CEO of DoubleKnown Communications, has started a boycott, #GrabYourWallet, to get retailers to dump their Ivanka and other Trump merchandise.
Shoes.com, a Canadian online retailer, is the first to “dump Trump” in the #GrabYourWallet boycott.
#GrabYourWallet has a spreadsheet of “Companies to Boycott” — businesses that presently carry the Ivanka or other Trump labels. The boycott campaign even coaches its hate-filled followers to send this message to a business:
“Hi. I’m a customer / fan of your brand. Unfortunately I’ll no longer be able to shop there because you do business with the Trump family. If you were to no longer do so I would consider returning as a customer. Please communicate my feedback to store management. Here’s what I said to a rep who said ‘Well, we don’t carry Donald’s products’: Because Ivanka campaigned passionately for Donald and now has an official role on his presidential transition team, I feel her brand has now been politicized.”
We can turn the same spreadsheet into businesses for us to support.
Send them this email:
“Dear _______(name of company):
I’m a longtime customer of _______ (name of company). I especially like the Ivanka (Trump) label. I want you to know that I will continue to shop at ______ (name of company) so long as you continue to carry Trump merchandise. However, if you accede to the vicious #GrabYourWallet campaign, you should know that I will NEVER set foot in your store again.
_______ (Your name)”
Here are the businesses you should support and to which you can send the above sample message. Just click the company’s name and you’ll be brought to its contact webpage where you can leave your message:
H/t Clash Daily