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Consim Info Announces Major Expansion Plans For

Thursday, May 19, 2011 5:03
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Consim Info, a major Internet firm from India, announced expansion plans for its online property site on Wednesday. It will increase its market focus in the Western and Northern regions and expand’s current market leader position across all four southern states as part of its growth strategy. It has allocated a budget of Rs. 20 crore for the same. A major marketing campaign is also a part of its plans.


Speaking at a press briefing, Murugavel Janakiraman, Founder & CEO, Consim Info, said, “Our property portal business has been witnessing significant growth in alignment with the surging demand for new property and we believe the time is right for us to leverage our experience in online businesses and establish our leadership in this area as well.” recently unveiled a new look of its portal. The portal now boasts features such as video interviews with builders and developers, virtual property tours and online fairs. even has a new TV commercial and it can be watched on the site. It has also adopted a new tagline ‘The best place to buy new property’.

Ganesh Vasudevan, Vice-president and Business Head, said,”We believe that the new features and the rich information on our portal combined with the enhanced service delivery model will help us grow our base of end consumers while providing our builder clients better returns on their marketing spends.” recently crossed the mark of 1.5 million registered users. It receives 250,000 unique visitors and more than a million page views a day. The company is exploring strategic partnerships with builders and agents in Tamil Nadu and is in advanced talks to sign exclusive marketing agreements. Its sales and service delivery teams are also being strengthened in alignment with its growth plans. was launched in 2006 by Consim Info. Other than, Consim Info also has established portals such as, and under its belt. It recently launched a wedding gifts portal to complement its matrimony business.


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