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Facebook won’t force its belief in renewable energy on users

Tuesday, November 8, 2016 13:10
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Credit: Business Finance News

Credit: Business Finance News

Well, that’s a relief 😐 But a spot of thought policing might not be too far way it seems, should Facebook attempt to judge what is or isn’t a ‘fact’ in the climate debate, as it hints it might like to do while referring to ‘denial’.

Facebook’s head of sustainability says although the company believes strongly in renewable energy, it will not be changing its algorithm to force its pro-green principles on users, reports PEI.

The company is committed to investing in renewable power but has a pragmatic approach in how it squares its principles with its daily operations.

Speaking to Power Engineering International on the fringes of the New York Times Energy for Tomorrow conference in Paris, Bill Weihl, Facebook’s Director of Sustainability said that while the company doesn’t directly work with on-site renewables, it’s position is to pay for green power to offset the energy it uses.

During a later Q&A session, Weihl did acknowledge a possibility that Facebook might change its modus operandi in a way that could benefit proponents of sustainability.

Facebook allows its users to report on inappropriate postings and Weihl appeared to open the door slightly that content such as climate change denial might be deemed inappropriate at some point. [bold added]

“Climate is extremely important; it’s the issue of the day. Being able to flag factually incorrect content could be useful and a feature that people could find valuable. It could change people’s behaviour and it’s something worth thinking about and seeing some experiments on.”

Full report: Facebook won’t force its belief in renewable energy on users | PEI


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