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Mobile Dominates CMO Thinking: Survey

Wednesday, November 30, 2016 11:10
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(Before It's News)

Mobile is at the top of mind for most chief marketing officers this holiday shopping season, according to the 2016 BDO Retail Compass Survey of CMOs. The majority (58 percent) of retail CMOs surveyed report that they are leveraging mobile in their holiday marketing plans. Of those tapping into mobile, 32 percent will focus most […]

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