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Future-Proof Your Business: Essential Digital Strategies for 2024

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In today’s fast-paced business world, 2024 is a crucial year. New ideas and technology are coming together to change our view of success. Using digital tools smartly is now essential for progress in many industries. Thanks to cloud-based solutions, even small businesses can access advanced technology, allowing them to compete with larger companies. This means businesses of all sizes can find new ways to grow and stand out.

In this article, we’ll examine how digital strategies are helping businesses succeed. From streamlining operations to improving customer experiences, we’ll see how digital tools are driving growth and helping businesses thrive in an ever-changing market.


Amity is a tech company that provides ready-to-use social features, AI analytics, and monetization capabilities to boost user engagement and app revenue. With Amity’s customizable technology, companies can easily add social features (like chat, profiles, feeds, forums, live streaming, video stories, and more) to grow their in-app communities, analyze first-party data, and get AI-driven insights to shape business strategies. Over 20 million people use Amity Social Cloud every month, and it has become the trusted choice for a diverse range of industries, including renowned names like Harley-Davidson, Pernod Ricard, Noom, and the World Economic Forum. Since 2020, Amity has experienced remarkable growth with over 100 employees in Bangkok, Milan, London, and San Francisco. Visit for more information.

Key Features:

  • Chat: Pre-built in-app messaging: 1-on-1, group chat, and live chat.
  • Social: Integrate feeds, groups, forums, stories, and profiles in your app.
  • Video: Add in-app live streaming and live commerce to your app.
  • Analytics & Social Insights: Power app growth with live analytics & AI insights.
  • Monetization: Transform user engagement into monetization opportunities.
  • Moderation: Moderate massive amounts of content quickly and efficiently.

Best Suited For: Live & Sport Streaming, Social & Communities, Health & Wellness, Fitness, Healthcare, Education. Media & News, Retail, On-demand Services, Fintech, Gaming, and Betting.

Kanban Zone

Kanban Zone is an online collaboration platform designed to enhance organizational productivity by utilizing the power of Kanban. By visualizing processes, optimizing workflows, and tracking performance, Kanban Zone helps teams work more efficiently and effectively. The platform allows users to map out their tasks and projects on a Kanban board, making it easy to see the status of each item and identify any bottlenecks. This clear visualization helps teams prioritize tasks and streamline their workflow.

Additionally, Kanban Zone offers performance tracking and tuning features, enabling teams to monitor their progress and make data-driven decisions to improve productivity. Whether you’re managing a small team or a large organization, Kanban Zone provides the tools needed to keep everyone aligned and on track. By promoting transparency and continuous improvement, Kanban Zone supports teams in achieving their goals and delivering better results.

Key Features:

  • Flexible Kanban board designer allows you to design your boards any way you like to suit your productivity needs.
  • Responsive web design that works for every device.
  • Powerful integration capabilities that allow you to connect your Kanban boards with Jira, Trello, API and Webhooks, Zapier, and email
  • Advanced metrics for performance tracking and tuning

Best Suited For: Software and Web Programming, Marketing, Sales, HR, Education, Engineering, Manufacturing and more.

Folloup by Pursho

FolloUP by Pursho is a lead closure CRM software tailored for sales teams, emphasizing the integration of AI to enhance sales management.

Comprehensive Suite: FolloUP offers a range of features, including leads management, sales pipeline visualization, proposal creation, and reporting data.

Instant Notifications: Real-time updates via WhatsApp and SMS ensure prompt responses and improved customer engagement.

Mobile Accessibility: The CRM is accessible on the go, enabling sales teams to manage leads and sales pipelines effortlessly from any location.

Integration Capabilities: FolloUP seamlessly integrates with popular platforms, expanding potential customer reach and enhancing sales opportunities.

Key Features:

  • Create Invoice
  • Recurring Invoices
  • Customer Management
  • Lead Management
  • Estimates
  • Proposal
  • Merging Invoices
  • Record Payment
  • Print or Email Invoice
  • Expenses
  • Customer Statement
  • Invoice Overdue Notice
  • Credit Notes
  • Personal To-Do List
  • Calendar
  • Staff Management
  • Export Invoices
  • GST Ready
  • Proposal
  • Visual Sales Pipeline
  • Project Management
  • Get Real-Time Notifications
  • Mobile CRM (Responsive)
  • Goal Tracking
  • Announcement
  • Tasks / To-Do
  • Project Reports
  • Time Tracking
  • Schedules
  • Doc & Files
  • Contract
  • Get Real-Time Notifications

Best Suited For: Digital marketing agencies, Advertising firms, Public relations agencies, Market research companies, Social media marketing agencies, Travel agencies, Tour operators, Airlines and airports taxi service, Hotel chains and accommodations, Residential & Commercial property agents, Property management & Real estate investment companies, Departmental & , Electronic stores, Business-to-business sale, Corporate gifts & tenders, Management consulting firms, Strategy consulting companies, Human resources consultants, Marketing and branding agencies, Financial consulting firms, Software development & IT consulting companies, Hardware & Networking services, Tech startups & Telecommunications providers, Dropshipping businesses & Subscription box services, Direct-to-consumer brands & consulting, Marketplace platforms & consultation service


PlanArty‘s time management tool is designed for freelancers, providing a streamlined solution for accurately and efficiently invoicing billable hours. This robust tool automates the integration of tracked and planned hours into invoices, eliminating the need for manual calculations and reducing errors. It features automatic tax and discount calculations, ensuring that all financial details are precise and comprehensive.

One of the most impressive features of PlanArty’s invoicing tool is its ability to attach detailed timesheets to invoices. This not only provides transparency to clients, showcasing the exact hours worked on specific tasks but also enhances your professional image. The tool also allows for easy tracking of both paid and unpaid invoices, helping you stay on top of your financial management.

PlanArty is not just about efficiency; it’s about professionalism, too. It supports project estimations, allowing you to create accurate forecasts and budgets for your projects. But that’s not all. With customizable invoice templates, you have the freedom to tailor your invoices to match your brand identity, making the invoicing process not only efficient but also a reflection of your professional image.

PlanArty offers a 14-day free trial with full features, requiring no credit card, allowing potential users to explore its capabilities risk-free.

Key Features:

  • To-do list
  • Google-like Calendar
  • Time blocking
  • Time tracking
  • Someday tasks
  • Automated invoicing of billable hours
  • Planned day vs. real day
  • Project estimation

Best Suited For: Freelancers


A powerful, beautiful and easy-to-use Accounting Practice Management Software.

Uku connects your team and clients, automates work and invoicing, and gives you complete visibility.

It’s an all-in-one solution, streamlining Task Management, Time Tracking, Automated Billing and Emails, CRM, Client Portal, and Reporting with business insights.

Uku provides a bird’s eye view of your progress, team performance, and profitability. With Uku, teamwork becomes a breeze, and data-driven decisions are just a click away.

Uku is highly customisable and backed by the best support team you have experienced. Uku’s onboarding experts help you with every step to get your business up and running on Uku.

Book a demo, and let’s start elevating your accounting firm efficiency with Uku!

Key Features:

  • Automated Workflows
  • Team Collaboration
  • CRM
  • Client Portal
  • Time tracking
  • Productivity analysis
  • Project management
  • Email automation
  • Flextime & vacations
  • Client agreement monitoring
  • Automated billing
  • Integrations
  • Mini Uku

Best Suited For: Accounting & financial services firms (SMEs) & teams, for auditors and CPAs


Holacon is a versatile event management solution designed to streamline the planning and execution of virtual events. With an intuitive interface and a robust set of features, it facilitates seamless event registration, ticketing, and attendee engagement. The platform supports live streaming and interactive sessions, essential for creating dynamic and engaging virtual events. Additionally, Holacon offers networking opportunities that allow attendees to connect and interact, enhancing the overall event experience. Comprehensive analytics the platform provides enable organizers to monitor event performance in real time, ensuring they can make data-driven decisions to improve future events.

One of the standout features of Holacon is its white-label options, which allow event organizers to brand their events and create a personalized experience for their attendees. This flexibility makes Holacon a top choice for delivering unique and memorable virtual events. Its revolutionary approach to event management integrates various aspects of event planning into one cohesive platform tailored to meet the diverse needs of event planners. By offering a comprehensive solution that covers all facets of event execution, Holacon has established itself as a leading tool in the industry, proving its effectiveness and reliability for seamless event management.

Key Features:

  • Event Management Console: Create, Plan, Manage And Promote Your Event
  • Attendee Apps: Influence Your Attendees And Inspire Them To Take Action
  • Holacon Staff App: It’s The Best Way To Manage Your Events On The Go
  • Utilities: A Secure And Efficient Onsite Experience
  • Widgets: Create, Publish And Edit All Your Content In One Place
  • Integrations: Integrate With Our API Library For Your Interactive Ideas
  • Upgrades: Customized Services For Your Event Needs

Best Suited For: Businesses in the corporate, education, healthcare, non-profit, trade show, and media and entertainment industries that frequently organize and host virtual or hybrid events, leveraging its robust features for seamless event planning and execution.


Samelane is an EU-based company with offices in the UK, Poland, and Norway, operating in the Learning Management System (LMS) market since 2017. Over the years, our team has gained significant business acumen and experience, making us well-equipped to assist organizations with their digital transformation needs. Our software is designed to streamline franchise online training, offering features like secure offline access, enhanced data security, and simplified content management to ensure a smooth and efficient training process.

Samelane’s franchise training software significantly boosts training and engagement by providing franchisors with essential tools tailored to their needs. Accessibility concerns are addressed through the use of NAS servers, ensuring that users have secure offline access to training materials. Additionally, our platform prioritizes data security, offering a robust and secure learning environment with controlled access to sensitive information. This comprehensive approach makes Samelane a reliable choice for organizations seeking an effective and secure franchise training solution.

Key Features:

  • Courses & Learning Paths
  • Compatible Content Formats
  • Learning Tracks Versioning
  • AR Hands-on Training
  • VR 360 Courses
  • Webinars
  • Classroom Training
  • News Updates & Communiqués
  • Review Forms & Surveys
  • Assessments and Quizzes
  • Learner Evaluation
  • User Feedback after Course Completion
  • Compliance Documents
  • Content Catalogues and Filtering for Easier Navigation
  • Public Catalogue of Content Available for all Learners
  • File Management
  • NAS Servers Storage
  • Customized Certificates
  • Custom Course Attributes
  • Restricted Access to Courses
  • Organization Structure & User Segmentation
  • User Role Specific Access Levels
  • Access Requests Management
  • User Data Synch with Client Internal System & SSO integration
  • Custom User Attributes
  • Detailed User Progress and Compliance Reports
  • Personalized Admin Dashboard
  • Layout Personalization
  • White Labeling
  • Employee Onboarding Programs
  • Extended Custom Reports on Workforce Retention
  • Extended Custom Reports on Training Compliance
  • Extended Custom Reports on Tenure & Training Forecasts
  • Automated Reporting & Data Import
  • On-Premise Solution

Best Suited For: Large Enterprises, Banking, Insurance, Manufacturing Training, Telecommunications, Healthcare, Pharmaceutical, Call Center


Kipe is an all-in-one solution designed to streamline business operations and enhance productivity. Its suite of tools includes Kipe Tracker for effortless time tracking, Kipe CRM for managing customer relationships, and Kipe Books for simplifying invoicing and expense management. Each component of Kipe is crafted to optimize workflow, allowing businesses to operate more efficiently and focus on growth.

Kipe Tracker ensures accurate and easy tracking of work hours, enhancing time management and ensuring precise billing. Kipe CRM helps businesses manage customer interactions and data effectively, fostering stronger relationships and improving customer satisfaction. Kipe Books simplifies financial management by handling invoicing and expenses seamlessly, reducing administrative burden and improving financial oversight. Together, these tools integrate smoothly to provide a comprehensive solution that supports various aspects of business operations, making Kipe an essential tool for businesses aiming to boost productivity and streamline their processes.

Key Features:

  • Time tracking
  • Time off
  • Insights
  • Budget
  • Resource planner and invoice

Best Suited For: Professional Services, IT and Software Development, Construction and Engineering, Creative Industries, Healthcare Services

Time Doctor

Time Doctor is a comprehensive time tracking platform that provides managers and stakeholders with visibility into employee attendance and activity. It automatically generates productivity reports to help improve workloads and address work-life balance issues. For enterprise users, Time Doctor offers private cloud services, a dedicated success manager, VIP support, enterprise-grade security, and a 99% uptime service-level agreement (SLA).

Key features include scheduling and attendance tracking, which allows easy input of employee schedules and automatic tracking of on-time arrivals, absences, and tardiness. The attendance report highlights each employee’s performance and total hours worked, enabling managers to address any issues directly. Time Doctor supports both manual and automatic time tracking, recording website and app usage to monitor productivity. The platform is not a keystroke logger but can take random screenshots for greater insight into remote work. Productivity reports provide auto-generated insights, helping identify top performers and potential burnout risks. Client login access offers transparency for managed service providers and software development agencies, allowing clients to track project progress. Time Doctor supports over 60 app integrations and an API for enhanced functionality.

Key Features:

  • Time Tracking
  • Payroll
  • Timesheets
  • Time Management
  • Screen Monitoring
  • Employee Productivity
  • Attendance

Best Suited For: CX & Contact Centers, BPO & KPO, Staff Leasing, Technology Providers, Agencies

NextGen WorkForce

NextGen’s RFID Employee Tracking System is an advanced solution designed to simplify employee management through user-friendly RFID technology. The system allows for smooth, accurate, and efficient tracking and monitoring of employees, ensuring even those unfamiliar with sophisticated technology can navigate it effortlessly. This ease of use eliminates the need for extensive training or technical skills, making the RFID Employee Tracking System accessible to all users.

Beyond efficiency, NextGen’s system automates attendance and movement tracking, freeing up valuable time for HR teams to focus on strategic initiatives. It eliminates tedious manual tasks, promoting a more proactive approach to employee management. The RFID technology also enhances workplace security by ensuring only authorized personnel have access to specific areas. Integrated with web-based technology, NextGen’s Time Attendance Management System is ideal for businesses seeking to streamline workforce management. It operates through both web and kiosk interfaces, offering flexibility and ease of use for employees and managers alike.

Key Features:

  • Biometric Attendance System
  • GPS Enabled Mobile App
  • Schedule Faster and Smarter
  • Payroll Integration
  • Flexible Cross-Platform Time Tracking Tools

Best Suited For: Manufacturing, Healthcare, Corporate offices, Education, Retail, Hospitality, Construction, and Logistics.

In conclusion, as we navigate the evolving landscape of business growth in 2024, it’s clear that strategically incorporating software solutions is crucial. The fusion of innovative ideas and technology presents significant opportunities for businesses across various sectors. With cloud-based solutions making advanced technology more accessible, companies of all sizes can leverage software to grow and uncover new opportunities. Embracing these transformative changes enables businesses to streamline operations, enhance customer experiences, and achieve sustainable growth in today’s dynamic market. Looking forward, the role of software in shaping the future of business will continue to expand, driving further innovation and success.

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