Review: Simple Truth from Kroger

Kroger has a new line of natural products, some of which are organic, called Simple Truth. With over 100 new items to choose from, ranging from meat to dairy to cereals, almost all your bases are covered with this line (and if you click on the link, up to $10 worth of coupons are available to load onto your shopper’s card). The site lists the 101 artificial ingredients that are not present in Simple Truth products, as well as information on the organic line and meats and poultry. BzzAgent sent me some of the products available in the Simple Truth line to taste and review, and I happily munched away.

I tried the Simple Truth Mixed Berry Granola first, because I love granola. This isn’t a traditional granola, though, as it is made of whole grain wheat clusters, not oats. The kernels are crunchy and lightly sweetened. The one con is that there aren’t many pieces of dried fruit, and the pieces that are in the cereal aren’t very large. It’s delicious, otherwise. I judge a granola by its clusters and there were enough of those to give this cereal a passing grade. Containing 200 calories, 4 grams of fiber, 2.5 grams of fat, and 16 grams of sugar per serving, this isn’t as dense as oat-based granola tends to be.

I tend to keep at least one snack-type food on hand for when I’m peckish, but not hungry enough for a full meal. Or for when I’m ravenous and will grab the first thing I see. I love popcorn and make it on the stove, so I wasn’t sure how I’d feel about the Simple Truth Organic Popcorn, but it ended up being pretty tasty, even for a low-sodium product. The kernels were large and crunchy and didn’t taste stale like day old popcorn. It wasn’t greasy and I didn’t feel like I had just licked a salt lick after finishing a couple handfuls. While it was tasty, it was a bit plain for a snack, and if I got this again I’d try the white cheddar flavor.

There is no picture of the Simple Truth Blackberry Blueberry-flavored Electrolyte Water – that would have been a pretty boring picture. This was probably my least favorite product. I liked that it contained electrolytes and would be great for summer training, though to me it tasted like flat sparkling water. I kept expecting something after tasting the initial hint of flavor, but nothing was there to back it up. It’s possible that I just don’t like flavored, flat water. The flavor wasn’t bad, I just wanted more as a drinking water. I wouldn’t buy this just to drink, though like I said previously, it would come in handy for exercising in hot weather.

Have you tried anything from this line before? Let me know what you think. I have a couple coupons to give away, just email me with your address if you want one and I’ll mail it to you.