Read the Beforeitsnews.com story here. Advertise at Before It's News here.
Profile image
By ProactiveInvestors (Reporter)
Contributor profile | More stories
Story Views
Now:
Last hour:
Last 24 hours:
Total:

Loop Insights enters consumer packaged goods market through integration with The Coupon Bureau

% of readers think this story is Fact. Add your two cents.


Loop Insights Inc (CVE:MTRX) (OTCQB:RACMF) said it has completed the integration of the Loop Wallet pass platform WITH a new Universal Digital Coupon standard from non-profit The Coupon Bureau (TCB). 

The data analytics company said following the integration, when TCB Digital 8112 coupons are delivered through its Wallet pass platform, it will allow users to use their mobile phones to redeem coupons in a contactless and secure manner. 

READ: Loop Insights hires Emerging Markets Consulting for investor relations services

Customers will not have to download and install a separate app to redeem their coupons, instead, they will be able to redeem them directly through their mobile phone using Loop’s Wallet pass platform, which leverages the native wallet that is already built into every iOS and Android smartphone globally. 

Loop said it will also be able to generate “significant revenue” from the integration, noting that coupon fraud is a serious concern for the consumer packaged goods (CPG) industry. 

“As was highlighted in the recent announcement of Loop’s strategic alliance with NielsenIQ, Loop brings the power of personalization at scale and powers “the last inch” in the purchase process in-store, which provides the CPG Brands with real-time campaign performance and attribution metrics that don’t exist in today’s market,” Loop Insights chief executive Rob Anson said in a statement.

“Combined with NielsenIQ, who works with some of the top global CPG brands and retailers, this integration with TCB will continue Loop’s disruption of the retail sector and position Loop to continue accelerated growth and market disruption. When we look back at the end of 2021, this TCB and Loop integration will be appreciated as a true game-changer for Loop in terms of industry exposure and most importantly its path to revenue,” he added.

“Leveraging The Coupon Bureau’s latest standard AI (8112) provides universal, single-use, real-time validated coupons. Paired with Loop Insights’ blockchain-backed Wallet pass implementation, this results in a fully interoperable solution, where both the authenticity of the coupon, and its validity, can be confirmed in real-time by any verifier,” said Loop’s chief technology officer Tamer Shafiq.

Contact the author at [email protected]

Follow him on Twitter @Cal_Proac

Story by ProactiveInvestors



Source: http://www.proactiveinvestors.com/companies/news/949811/loop-insights-enters-consumer-packaged-goods-market-through-integration-with-the-coupon-bureau-949811.html


Before It’s News® is a community of individuals who report on what’s going on around them, from all around the world.

Anyone can join.
Anyone can contribute.
Anyone can become informed about their world.

"United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.

Please Help Support BeforeitsNews by trying our Natural Health Products below!


Order by Phone at 888-809-8385 or online at https://mitocopper.com M - F 9am to 5pm EST

Order by Phone at 888-388-7003 or online at https://www.herbanomic.com M - F 9am to 5pm EST

Order by Phone at 888-388-7003 or online at https://www.herbanomics.com M - F 9am to 5pm EST


Humic & Fulvic Trace Minerals Complex - Nature's most important supplement! Vivid Dreams again!

HNEX HydroNano EXtracellular Water - Improve immune system health and reduce inflammation

Ultimate Clinical Potency Curcumin - Natural pain relief, reduce inflammation and so much more.

MitoCopper - Bioavailable Copper destroys pathogens and gives you more energy. (See Blood Video)
Oxy Powder - Natural Colon Cleanser!  Cleans out toxic buildup with oxygen! 
Nascent Iodine - Promotes detoxification, mental focus and thyroid health.
Smart Meter Cover -  Reduces Smart Meter radiation by 96%!  (See Video)

Immusist Beverage Concentrate - Proprietary blend, formulated to reduce inflammation while hydrating and oxygenating the cells.

Report abuse
Loading...

    Comments

    Your Comments
    Question   Razz  Sad   Evil  Exclaim  Smile  Redface  Biggrin  Surprised  Eek   Confused   Cool  LOL   Mad   Twisted  Rolleyes   Wink  Idea  Arrow  Neutral  Cry   Mr. Green

    MOST RECENT
    Load more ...

    SignUp

    Login

    Newsletter

    Email this story
    Email this story

    If you really want to ban this commenter, please write down the reason:

    If you really want to disable all recommended stories, click on OK button. After that, you will be redirect to your options page.