NEXE Innovations Inc (CVE:NEXE) (OTCMKTS:NEXNF) (FRA:NX5) announced that its popular Xoma Superfoods product line is now available on both Amazon.com and Amazon.ca e-commerce marketplaces in the US and Canada.
“NEXE is delighted with the Amazon affiliation,” said CEO Darren Footz in a statement. “Amazon is the largest e-commerce platform in the world, and will allow us to greatly expand our sales, brand presence and market reach. We are excited about the sales exposure that our listing on Amazon’s Grocery and Gourmet Food section will bring to our XOMA line.”
READ: NEXE Innovations signs commercial relationship with online vegan marketplace operator, Vejii Holdings; names new CFO
As previously announced in April, NEXE has engaged Orca Pacific, a full-service marketing agency specializing in Amazon sales strategies. Orca Pacific is an organization comprised of former Amazonians and top retail industry experts that use a combination of know-how and machine learning software to develop and implement custom Amazon strategies to drive sustainable top-line growth.
According to Statista, Amazon.com accounts for 45% of the US e-commerce market, with its Marketplace sellers list offering up to 350 million items. Amazon records an average of $4,722 in sales every second, or about $17 million in sales per hour. eMarketer reported that US e-commerce sales will reach $794.5 billion this year, up 32.4% from 2020.
XOMA Superfoods is NEXE’s in-house superfoods brand featuring:
- XOMA Coffee Fortified with MCT (medium-chain triglycerides) made from virgin coconut oil;
- XOMA Mushroom Coffee: with chaga, cordyceps and lion’s mane mushrooms; and
- XOMA Keto Coffee: with quality fats and MCT oil, flavoured with hints of cocoa.
All Xoma Superfoods products are packaged in NEXE’s single-serve, fully compostable, plant-based beverage pods that can be used with Keurig’s single-serve brewing systems.
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