7 Steps For Assuring Business Success And Fulfillment

Is it possible to be successful in business and not fulfilled? The answer is a resounding yes today, and I’m convinced that it will be even more true tomorrow, as young idealistic entrepreneurs try to adapt to the long-standing business culture if success is only measured in the money you make for yourself and your business.

That isn’t very fulfilling to the growing number of entrepreneurs whose vision and satisfaction comes from making the world a better place, and enjoying a leisurely lifestyle with friends and family. In fact, it’s already a problem with more successful entrepreneurs than you know, based on the classic book by serial entrepreneur Brian Gast, “The Business of Wanting More.”

As I have also seen in entrepreneurs, he outlines how he and others have failed to move from success to fulfillment, and offers the following points as guidance to make sure you don’t follow in his footsteps. His perspective is from later in his career, so I’ve re-arranged these a bit for those of you at an earlier stage:

1. Create a vision for your life early. To create a vision, you simply have to envision yourself enjoying the fruits of your dreams, goals, and principles. Write down the “what” of your vision, but let go of “how” it will be achieved; you can’t control the precise manner, form, or timing. Maintain some reality by listing vulnerabilities, risks, and costs.

2. Draw a road map to the future you want. If you have no strategic plan, your emotions and opportunities of the moment, or someone else, will drive your decisions and actions. A truly fulfilled life means meeting the four core needs: acceptance, connection, purpose, and service. It’s vital to have a specific plan for meeting those needs.
3. Take a fearless inventory of your life now. Fulfillment is a choice. After honestly assessing what’s working and not working now in your life, you have to take personal responsibility for all of it before you can empower yourself to effect change. Don’t wait for a personal crisis to highlight gaps – use your strengths now to focus on fulfillment.
4. Burst your bubble. Your bubble is a lens through which you unconsciously interpret every experience, set by your background, family, and long-standing beliefs. It limits your view of opportunities and actions in yourself, and in others. To the degree that it’s inconsistent with your vision, you need to burst the bubble to act and think outside of your pre-set boundaries.
5. Build your support team. Go-it-alone leaders are common in startups, but they often crash if they don’t build effective support along the way. Brian defines an effective Court of Support as one professional coach, one accountability partner, one mentor, and six to nine group members. Look for a mix of talent and balance in your support team.
6. Methodically remove the barriers to fulfillment. Develop your inner CEO to make decisions informed by all areas of your life – not just your career and finances, but also your relationships, core needs, and the needs of others. Beware your shadow and the risk-averse side of your being, which cause you to overreact and behave in ways not conducive to fulfillment.
7. Create a positive personal practices regimen. Being fulfilled, and staying fulfilled, takes work. It takes a personal regimen to create and sustain a life fortified against the distractions of a culture that relentlessly promotes material success. Focus on practices that help you stay open and have faith, but don’t force it. Don’t be afraid to take test drives.

Following these steps early and always in your career will allow you to be the entrepreneur you want to be with a whole-life view. You will be able to tap unused skills, create better ways to respond to high-stress situations, while still generating more powerful results. Most importantly, you will be able to stay on the road to fulfillment, as well as success.

The best evidence that you are on the road to fulfillment and success is that you love what you do. When you love what you do, it’s not just self-evident, it’s evident to others. You don’t think of your career as going to “work” every day. How many of you can say “I strive to do my best at what I love to do?” Fulfillment and success need not be mutually exclusive.

Marty Zwilling

Martin Zwilling is the Founder and CEO of Startup Professionals, a company that provides services to startup founders around the world. See more details at www.startupprofessionals.com