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A Tribute to the Man Who Nearly Invented Book PR

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Carolyn Howard-Johnson shares writers’ resources on her award-winning blog Sharing with Writers

Join us to be part of the best of what makes the book world go round. Thank you to Kathleen Kaiser for the tribute and invitation!   

ZOOM Memorial for Irwin Zucker this Wednesday, June 20 at 6 pm Pacific

From Kathleen Kaiser

Irwin Zucker, Founder of Book Publicists of Southern California

In 2010, when I started the Pacific Institute for Professional Writing with Shelly Lowenkopf, Irwin Zucker was the first person from another organization to contact me and say he would gladly help me out. Since then, BPSC has always sponsored whatever events we plan, including everything I’ve done since coming to WPN in 2014.

Irwin is a legend in book publicity. Though he started in record promotion, he moved to books in the 60s and never looked back. His motto was “It doesn’t cost anything to be nice.” And he always was a total gentleman, thoughtful, and remembered little things about you. A true mark of a good person.

Here is the link to the LA Times obituary for Irwin. https://www.legacy.com/us/obit…

If you’d like to tune into the Zoom Memorial for him, here is the information to attend from IWOSC, who is putting this together.


Irwin’s BPSC Memorial will be held on Zoom from 6 pm to 8 pm Pacific tomorrowWednesday, 7/20.

We’ll have some scheduled speakers, and then will select attendees from the audience to share for up to 5 minutes each. 

Topic: Irwin Zucker’s BPSC Memorial Time: Jul 20, 2022 06:00 PM Pacific Time (US and Canada)Join Zoom Meeting 

https://us02web.zoom.us/j/8199… 

Meeting ID: 819 9986 3974 Passcode: 020728Phone: +1 669 900 9128

Irwin was one of a kind. He is missed. Looking forward to celebrating him with you tomorrow. 

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MORE ABOUT THE BLOGGER
 Howard-Johnson is the multi award-winning author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the multi award-winning The Frugal Book Promoter (https://bit.ly/FrugalBookPromoIII), now offered in its third edition by Modern History Press. Carolyn’s latest is in the #HowToDoItFrugally Series of books for writers is How to Get Great Book Reviews Frugally and Ethically. She has two booklets in the #HowToDoItFrugally Series, both in their second editions from Modern History Press. Great Little Last Minute Editing Tips for Writers (https://bit.ly/LastMinuteEditsII) and The Great First Impression Book Proposal (https://bit.ly/BookProposalsII) are career boosters in mini doses and both make ideal thank you gifts for authors. The one on writing book proposals is also available as an Audio Book. The Frugal Editor (https://bit.ly/FrugalEditor), now in its second edition, is the winningest book in the series. Carolyn also has three frugal books for retailers including one she encourages authors to read because it helps them convince retailers to host their workshops, presentations, and signings. It is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques (https://bit.ly/RetailersGuide). In addition to this blog, Carolyn helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com. She also blogs all things editing–grammar, formatting and more–at The Frugal, Smart, and Tuned-In Editor (https://TheFrugalEditor.blogspot.com). Learn more and follow for news on her new releases direct from Amazon at https://bit.ly/CarolynsAmznProfile.
Carolyn Howard-Johnson is the multi award-winning author of the HowToDoItFrugally series of books for authors and retailers. She was named Woman of the Year in Arts and Entertainment by members of the California Legislature and was an instructor for UCLA Extension’s renowned Writers’ Program for nearly a decade. Learn more about her writer’s services at https://CarolynHoward-Johnson.com.


Source: http://sharingwithwriters.blogspot.com/2022/07/a-tribute-to-man-who-nearly-invented.html



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