9 Blog Tips Help Grow Your Readership

1. Use short headlines that make people want to click to see what the article is about.

2. Write in short paragraphs even if you think most people read your blog on a computer. The truth is a lot of blogs are read on cell phones. Even on a computer, we read “vertically” as it were, scanning the text for the salient points.

3. Use sub-headings in bold to catch the eye. Readers want to find the information quickly.

4. Use relevant, interesting images to illustrate your post, and use more than 1. Images can be had for free use on many websites like pexels.com and pixabay.com.

5. Use a readable font that’s accessible to all, especially to someone with reading challenges like dyslexia. (See my post, Choose Dyslexic-Friendly Font.)

6. Focus on quality of content, not just quantity and stay true to your brand, or image. Don’t rant about politics if you’re blog isn’t a political blog.

7. Call attention to your blog posts by posting the link and an image on social media which will help you generate more traffic.

8. Have a goal or focus for every post you write so you’re creating something of consequence, not just a rant or meaningless chit chat.

9. Be generous and give link love to other bloggers by sharing their posts on social media. What goes around; comes around—sometimes in the most delightful way.

Takeaway Truth

Most of all, have fun with your blog. Blogging should not be drudgery, but should be fun. It’s a way to connect with people all over the world.