RFID or Barcodes: Which Are Better For Business?

It’s another one of those decisions that manufacturers have to make: Radio-frequency identification (RFID) or barcodes? The first is a reflection of new-wave technology; the other has been the standard for as long as most people have been shopping. Of course, each comes with its own set of benefits, so it’s important to know how they both impact the consumer.

What are they?

Barcodes

A barcode is essentially visual data that can be scanned to retrieve information. Through lines and other shapes, a code is created which allows for the recognition and tracking of products. Barcodes today have advanced to include shapes other than the traditional lines. This has allowed a wider range of devices—such as smartphones—the ability to read these barcodes.

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