Cemex promotes biodiversity as a core business principle

Building materials company Cemex UK has launched a biodiversitystrategy for its 450 sites throughout the UK and is working with the RSPB to make it a reality.

The RSPB is in fact its official adviser – making Cemex the first private company to take such steps towards conservation.

The company is planning to identify 1,000 hectares of biodiversity habitats by 2020 – 100 hectares a year – and establish regional flagship sites where land has been restored following quarrying. The first 100 hectares have already been earmarked.

The Cemex UK Biodiversity Strategy 2010-2020 pledges to promote biodiversity in a range of different ways. To identify habitats, it has trained 600 planners, estate and quarry managers so they are aware of biodiversity in day-to-day operations as well as when they are restoring or expanding sites. Each business region will have its own flagship site.

Biodiversity has become a core business principle in the company’s environmental monitoring system and employees will be allowed to volunteer on nature reserves during work time. Cemex will implement its strategy with the RSPB and other organisations including The Wildlife Trust and Butterfly Conservation and will hold annual awareness days for local communities.

In addition to its partnership with the RSPB, Cemex is also the first private company to make a commitment to such detailed biodiversity targets, to focus primarily on delivering priority biodiversity habitats in Britain and to make detailed targets available to the public.

http://www.guardian.co.uk/sustainable-business/cemex-uk-rspb-biodiversity-strategy

smartbrief.com