Website Renting Builds Business Credibility
21 March 2012 – Custom Websites reduces advertising expense for companies and the need for costly gasoline by their customers. They solve two major issues faced by both businesses and consumers by leasing customized websites with minimal up-front capital outlay.
Cyber landlording leasing enables you to essentially “lease” an optimized website for your unique market. This allows you to generate significant new traffic and new leads to expand your revenue.
With the conventional method, a business retains the services of a design firm to create the custom look and feel of the site, develop the website and write content for it. The business owner then purchases the domain name and pays to have the website hosted and maintained by a web hosting company.
Cyber landlording provides the option of selecting a pre-built custom designed template complete with company logo, signature colors and images, eliminating the need for business owners to worry about these website essentials. The leased site is delivered fully configured by Interactive Palette and includes a domain name. In addition, this model provides training on the easy-to-use content management system, allowing the business owner or staff members to make necessary content changes as needed.
A website is something that should always have fresh new content because search engines favor sites that are updated frequently. Business credibility and image also benefit from regular content updates. Leasing a website allows a business to have a website and establish regular content update and maintenance with minimal up-front investment.
Long-term profits are the number one goal of any business. Other marketing tools, such as billboards, commercials, mailing pieces, and newspapers provide very little targeted traffic. These expensive methods have a high cost-per-lead ratio. With search engine optimization (SEO), you benefit from having a pool of eager consumers who are already searching for a business like yours – all you have to do is get noticed!
As cyber landlorders, cyber landlording leasing websites that are high ranking are always crucial.
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