IAPAM's Botox Training Helps Physicians Add Cash Based Services to Their Practices

Given the continued popularity of Botox ® as the number one non-surgical aesthetic medical treatment, physicians who receive expert certification and Botox ® training, like that offered at the IAPAM’s Aesthetic Medicine Symposium, can capitalize on this ever growing market.

Las Vegas, Nevada, USA – August 28, 2012 — With the Affordable Care Act now through the supreme court, many physicians are looking at adding non-insurance covered procedures to their practices. Minimally invasive procedures, like Botox ®, dermal fillers and laser treatments, have surged by 356% reported the ASAPS and Americans spent more than $10 billion on cosmetic procedures in 2011, according to the ASAPS’s statistics. Patients, ages 35 to 50 had the most procedures last year, nearly four million or 43% of the total, and patients ages 51 to 64 had an additional 28% the ASAPS announced.

Equally, as the demand for Botox ® continues, Botox ® sales have skyrocketed in 2012. Allergan announced that for the full year, 2012, it expects worldwide net sales from the wrinkle treatment Botox ® to climb to between “$1,760 million and $1,800 million.” Given the continued popularity of Botox ® as the number one non-surgical aesthetic medical treatment, physicians who receive expert certification and Botox ® training, like that offered at the IAPAM’s Aesthetic Medicine Symposium, can capitalize on this ever growing market.

The IAPAM Training Difference

Botox ® training is the central component of the IAPAM’s Aesthetic Medicine Symposium (http://iapam.com/aesthetic-medicine-symposium-botox-training) which offers comprehensive instruction on the top 5 minimally invasive procedures:

- Botox ® injection;
- soft tissue fillers;
- chemical peels;
- medical microdermabrasion; and
- laser hair removal.

The key to success in the aesthetic industry is not performing one procedure, but combining treatments to give your patients the results they desire. Moreover, “physicians now see the importance in not having Botox ® training in an unclean hotel room, and are choosing the IAPAM’s aesthetic medicine symposium since its done in a large multi-million dollar aesthetic medical practice which gives them the opportunity to learn proper Botox ® injection technique,” says Jeff Russell, Executive Director of the IAPAM (http://www.iapam.com).

Board-certified dermatologist and IAPAM faculty member, Dr. Jennifer Linder, emphasizes that “any effective training program should provide tips on how to give an effective consultation with each patient. This should include a thorough evaluation of the individual characteristics of the face, a comprehensive discussion with the patient regarding risks and benefits, and most importantly, how to appropriately set and manage realistic patient expectations.” Fellow Symposium instructor, board-certified dermatologist Dr. Toni C. Stockton, trains registrants on the latest technologies and products, from Botox ® to Dysport ®. She also educates physicians on dealing with possible adverse events due to the procedure.

For more information or to REGISTER for the IAPAM’s upcoming Aesthetic Medicine Symposium with Botox ® Training on September 22-23, 2012, please see http://www.iapam.com or contact the IAPAM at 1-800-219-5108 ext. 704.

Botox and Botox Cosmetic are trademarks of Allergan, Inc. Dysport is a trademark of Medicis, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs),  physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 704