Larry Hagman Drops Big Oil Image for Solar Energy
The TV ad is part of the SolarWorld company’s “Shine, baby, shine!” campaign. In the commercial, a picture of Hagman’s Dallas role, JR Ewing, is seen hanging on his wall as Hagman explains that although he quit the oil business a long time ago, he had found a better alternative — solar energy.
In addition to starring on SolarWorld’s TV ad, Hagman also made an appearance at solar trade show, Intersolar, to promote solar energy to exhibitors.
At the trade show, Hagman talked about how dependent the nation has become to fossil fuels and invited consumers to adapt to high performance solar panels instead, according to a press release issued by SolarWorld.
“When is long enough long enough? I say it’s now – now it’s enough,” Hagman said at beginning of the event. “We can’t expect the government to pull a genie out of a bottle to ease Americans’ addictions to fossil fuels. We need to take the lead in building a solar America. It’s time to rise – and shine, baby, shine!”
In his personal life, Larry Hagman had followed through his own words. The 78-year-old actor and his wife Maj own the largest residential solar-power system in the United States. Since he first installed the solar power system in 2003, the annual electric bill for his mountaintop home and 46-acre farm plummeted from $37,000 to $13 overnight, according to a press release.
SolarWorld is a large US solar manufacturer. The company is currently involved in a project supported the federal government with an aim to establish 500 MW of annual electricity production via solar production means, and to create jobs for 1,000 Americans by Sept. 30.
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