DirecTV Experiences Wave of Cancellations Amid NFL National Anthem Protests, Allows Some Refunds

Via Billy

DirecTV customer service representatives said Tuesday they are allowing some customers to cancel their subscriptions and obtain refunds for the Sunday Ticket package of NFL games if they cite players’ protests of the national anthem as their reason for cancellation.

Sunday Ticket’s policy does not allow refunds after the season has started, but the representatives said they are making an exception this season due to players kneeling, sitting, or linking arms before games for the anthem, the Wall Street Journal reported.

Football draws the biggest television audience out of all American sports and is a huge, sometime vital, income source for major media companies. Sunday Ticket, which costs around $280 per season per customer, brings in $1.5 billion a year in licensing revenue for DirecTV, the Journal noted.
Any cancellations risk further damage to the NFL as the league experiences comparatively low television ratings this season.