Verdine White Surprised in Las Vegas to Receive Zymol Lifetime Achievement Award
Brooksville, FL (MMD Newswire) August 31, 2013 — Zymöl, the premier manufacturer of superior quality, all natural, instrument care products, is proud to announce its 2013 Zymöl Lifetime Achievement Award has been presented to Verdine White of Earth, Wind and Fire.
The Zymöl Lifetime Achievement Award was personally handed to Verdine White by Charles Bennett, Zymol’s CEO on August 30th at the Venetian in Las Vegas just before the September 10th release of Earth Wind and Fire’s newest album; Now, Then and Forever.
Often referred to as the most electrifying bass player in the world, Verdine White is the consummate entertainer whose primary goal is to touch his audience with his gift.
Matching Verdine’s intelligent, articulate, charismatic and courageous style, the extraordinary Zymol Lifetime Achievement Award, a hand crafted custom Bass built by Warrior Instruments, complements the man that is known as an icon in the world of contemporary music.
The Zymöl Lifetime Achievement Award is given by Zymöl, teamed with renown instrument builders, to artists who, during their lifetimes, have made creative, social and profound musical contributions to the world of entertainment.
This year’s Zymöl Lifetime Achievement Award was personally built by Jay Dran Lewis, founder and CEO of the deeply Christian, Warrior Instrument Company of Rossville Georgia
About Verdine White
Born and raised in Chicago, Verdine’s formal training began in his preteens, studying the upright bass. After performing for several years in the Chicago Symphony Orchestra, he began playing the electric bass in local jazz clubs throughout Chicago, where he perfected his inimitable technique and style of playing. Already an accomplished bassist, he then joined his brother Maurice White in Los Angeles to form the most successful pop and R&B bands of all time: Earth Wind & Fire. Verdine’s list of prestigious accomplishments include an induction into the Rock and Roll Hall of Fame, Songwriters Hall of Fame, Bass Players Legendary Lifetime Achievement Award and Honorary Doctorate to Columbia University. This year, Verdine was elected to the GRAMMY Board of Governors.
About Zymöl
Zymöl (pronounced ZYE-mol) is the world’s leading producer of premium automotive and musical instrument care products that are formulated using plant oils and their derivatives. Since 1980, Zymöl’s washing, cleaning and feeding formulas have been used to protect and shine the finest cars and instruments in the world. Zymöl’s effectiveness, natural ingredients, environmental compatibility and adoption by the automotive and music elite distinguishes Zymöl as the world leader in surface care. For more information, visit www.zymolmusic.com.
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Media Contact:
Charles E. Bennett
800-999-5563
Source: http://mmdnewswire.com/verdine-white-zymol-130097.html
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