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Frivole Prestige Perfumery Flagship – Poland

Sunday, August 5, 2012 19:08
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Addicted To Retail (ATR) presents: Frivole Prestige perfumery by Theza.

The following details are from the designers:

Frivole Prestige perfumery is located in the centre of Wrocław in the recently opened skyscraper Sky Tower. The project is a flagship salon of the Frivol perfumery network, which is based mainly on the outlet sales. The decor stores Frivol network consists of white and black colour scheme, complemented by the leading colour and structure of the polygons. The guideline for the interior is to use mono colour and to develop polygonal structures. The new leading tone got the colour structure of brushed gold.

The interior is divided into two zones: white – high, located in the depths, and black – low, located along the passage. Zones are compatible with the products range and type of sales. A gold polygonal structure is visible throughout the whole interior. The block is two sided – golden from the outside, white from the inside. The interior of the shell hides a beauty salon (manicure, massage, waiting room) and back office. In the cosmetic structure part there is a self-supporting three-dimensional structure attached to the floor and partly to the wall. Due to a parametric perforation, the coating becomes semi-transparent, partly allowing sight of the interior of the structure.


Function: Perfumery/Cosmetic Treatments
Design: Theza architects
Building site: Sky Tower, Wrocław, Poland
Total floor area: 240 sq. m.
Design period: 12.2011 – 02.2012
Construction period: 02.2012 – 05.2012

via dezeen

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