A Look At Myntra.com’s Latest TV Ad Campaign
Myntra.com, the Bangalore based fashion e-commerce store has followed up it previous TV campaigns with a brand new one which seeks to educate their audiences about the world of online shopping is very different from normal shopping.
Their previous campaign sought to dispel the myths and fears about online shopping. The new TVCs are stepping up from that to communicate this campaign message to audiences – ‘Real Life Mein Aisa Hota Hai Kya?’. They have released 2 TVCs in this leg of their campaign. Both of them are embedded below. Take a look.
The thought behind the TVCs is nothing very exceptional. E-commerce firms like Flipkart and Jabong have been trying to drive home these points since the beginning of their mainline campaigns. The fact that e-commerce sites make it much easier and beneficial for the end consumer to purchase stuff is known very well. The TV campaigns are designed to spread those thoughts to even those who have not yet tried Indian e-commerce websites yet. The commercials are not bad, in fact they drive home the message very well. There is no excess, in your face communication like the Jabong ads. However, I feel Myntra should have explored a more creative way of taking their message to the people instead of depending on a template which has been used by many e-commerce brands which seek to educate the masses about online shopping.
What are your thoughts about Myntra’s TV campaign? I would love to hear them.
Looking For A Social Media Agency?? – Contact WATConsult – India’s Leading Social Media Agency
WATBlog is India’s Best Blog Of 2009 and is owned and managed by WATMedia Pvt Ltd a Digital Media Company that aims at being the thought leader in the space by Connecting the Web, Advertising and Technology (WAT) Industry in India.
2012-10-19 05:00:13
Source: http://www.watblog.com/2012/10/19/a-look-at-myntra-coms-latest-tv-ad-campaign/
Source:
Anyone can join.
Anyone can contribute.
Anyone can become informed about their world.
"United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
Before It’s News® is a community of individuals who report on what’s going on around them, from all around the world. Anyone can join. Anyone can contribute. Anyone can become informed about their world. "United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
LION'S MANE PRODUCT
Try Our Lion’s Mane WHOLE MIND Nootropic Blend 60 Capsules
Mushrooms are having a moment. One fabulous fungus in particular, lion’s mane, may help improve memory, depression and anxiety symptoms. They are also an excellent source of nutrients that show promise as a therapy for dementia, and other neurodegenerative diseases. If you’re living with anxiety or depression, you may be curious about all the therapy options out there — including the natural ones.Our Lion’s Mane WHOLE MIND Nootropic Blend has been formulated to utilize the potency of Lion’s mane but also include the benefits of four other Highly Beneficial Mushrooms. Synergistically, they work together to Build your health through improving cognitive function and immunity regardless of your age. Our Nootropic not only improves your Cognitive Function and Activates your Immune System, but it benefits growth of Essential Gut Flora, further enhancing your Vitality.
Our Formula includes: Lion’s Mane Mushrooms which Increase Brain Power through nerve growth, lessen anxiety, reduce depression, and improve concentration. Its an excellent adaptogen, promotes sleep and improves immunity. Shiitake Mushrooms which Fight cancer cells and infectious disease, boost the immune system, promotes brain function, and serves as a source of B vitamins. Maitake Mushrooms which regulate blood sugar levels of diabetics, reduce hypertension and boosts the immune system. Reishi Mushrooms which Fight inflammation, liver disease, fatigue, tumor growth and cancer. They Improve skin disorders and soothes digestive problems, stomach ulcers and leaky gut syndrome. Chaga Mushrooms which have anti-aging effects, boost immune function, improve stamina and athletic performance, even act as a natural aphrodisiac, fighting diabetes and improving liver function. Try Our Lion’s Mane WHOLE MIND Nootropic Blend 60 Capsules Today. Be 100% Satisfied or Receive a Full Money Back Guarantee. Order Yours Today by Following This Link.
| Visits: | 1,708,746,406 |
| Stories: | 8,451,208 |
Whistler Blowers, Insiders
