PVR Cinemas Rolls Out NFC Based Mobile Payment System
PVR Cinemas, one of India’s largest chains of multi-screen movie theaters have introduced the country’s first fully-functional NFC based mobile payment system. Apparently it was set to coincide with the launch of BlackBerry’s latest flagship devices as well as Operating System; BB OS 10.
As we reported before, BlackBerry with its Operating System has attempted a bold stroke to recapture lost customer loyalty. With cutting edge technology incorporated into its latest devices; the BlackBerry Z10 as well as Q10, these devices also include Near Field Communications (NFC) platform.
NFC is essentially an inter-device communication platform that attempts to establish a pathway that can be used to send & receive information. The important aspect of the standard is that it doesn’t require significant human intervention & it is smart to decide exactly which protocol to use.
How is NFC being deployed?
Being envisaged to prompt users to check out latest trailers & other advertisements, PVR eventually settled for the simple requirement of paying for merchandise & tickets. Though NFC is being touted as an effortless mobile payment technique, users won’t be able to source funds from their bank accounts.
A special NFC based application from PVR will have to be installed. Thereafter patrons will have to top up their PVR-only accounts with money. Once a transaction demands monetary exchange, users will have to start the application & bring it near the NFC terminal installed across PVR complexes. The money will then be deducted from this pre-paid account.
Restricted to BlackBerry Phones, the app & the platform presently have a much curtailed audience. But that will soon change, when PVR plans to release iOS & Android versions of the payment app. Could the platform be relegated to being a loyalty program only? What do you think?
Looking For A Social Media Agency?? – Contact WATConsult – India’s Leading Social Media Agency
WATBlog is India’s Best Blog Of 2009 and is owned and managed by WATMedia Pvt Ltd a Digital Media Company that aims at being the thought leader in the space by Connecting the Web, Advertising and Technology (WAT) Industry in India.
2013-03-28 06:03:22
Source: http://www.watblog.com/2013/03/28/pvr-cinemas-rolls-out-nfc-based-mobile-payment-system/
Source:
Anyone can join.
Anyone can contribute.
Anyone can become informed about their world.
"United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
Before It’s News® is a community of individuals who report on what’s going on around them, from all around the world. Anyone can join. Anyone can contribute. Anyone can become informed about their world. "United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
LION'S MANE PRODUCT
Try Our Lion’s Mane WHOLE MIND Nootropic Blend 60 Capsules
Mushrooms are having a moment. One fabulous fungus in particular, lion’s mane, may help improve memory, depression and anxiety symptoms. They are also an excellent source of nutrients that show promise as a therapy for dementia, and other neurodegenerative diseases. If you’re living with anxiety or depression, you may be curious about all the therapy options out there — including the natural ones.Our Lion’s Mane WHOLE MIND Nootropic Blend has been formulated to utilize the potency of Lion’s mane but also include the benefits of four other Highly Beneficial Mushrooms. Synergistically, they work together to Build your health through improving cognitive function and immunity regardless of your age. Our Nootropic not only improves your Cognitive Function and Activates your Immune System, but it benefits growth of Essential Gut Flora, further enhancing your Vitality.
Our Formula includes: Lion’s Mane Mushrooms which Increase Brain Power through nerve growth, lessen anxiety, reduce depression, and improve concentration. Its an excellent adaptogen, promotes sleep and improves immunity. Shiitake Mushrooms which Fight cancer cells and infectious disease, boost the immune system, promotes brain function, and serves as a source of B vitamins. Maitake Mushrooms which regulate blood sugar levels of diabetics, reduce hypertension and boosts the immune system. Reishi Mushrooms which Fight inflammation, liver disease, fatigue, tumor growth and cancer. They Improve skin disorders and soothes digestive problems, stomach ulcers and leaky gut syndrome. Chaga Mushrooms which have anti-aging effects, boost immune function, improve stamina and athletic performance, even act as a natural aphrodisiac, fighting diabetes and improving liver function. Try Our Lion’s Mane WHOLE MIND Nootropic Blend 60 Capsules Today. Be 100% Satisfied or Receive a Full Money Back Guarantee. Order Yours Today by Following This Link.
| Visits: | 1,708,713,272 |
| Stories: | 8,451,134 |
Whistler Blowers, Insiders
