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Data Science is both marketing and a real function

Tuesday, August 14, 2018 9:07

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Sometimes A/B testing

Sometimes building and developing analytics for BizDev deals

Sometimes cohort analysis

It took me a while to grok this. It took me a while to realise that while we don’t necessarily value things like EDA – I personally rush to model sometimes, is because of some hangover from academia plus the fact that we’re all victims of hype.

A data scientist is someone who adds value with data – so just focus on doing that.

References

Erik has written about this – and a lot of my thinking has been inspired by Erik.

https://erikbern.com/2016/08/05/when-machine-learning-matters.html

https://peadarcoyle.wordpress.com/2018/01/03/avoiding-the-ml-hipster-trap/

Thanks to Mick Cooney, Eddie Bell and Bertil Hatt for discussions about this.

Source: https://peadarcoyle.com/2018/04/18/data-science-is-both-marketing-and-a-real-function/

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