Take That Starbucks: Black Rifle Coffee Says They Will Hire 10,000 Veterans
After Donald Trump had signed his executive order putting a temporary hold on travel from some countries and moratorium on refugees, the virtue signaling from all over was pretty heavy-handed. Starbucks immediately announced they’d hire 10,000 refugees.
A coffee company that doesn’t rival Starbucks in size and perhaps name recognition is stepping forward to one up the Seattle-based coffee behemoth with the announcement they’re going to be hiring 10,000 veterans.
What is Black Rifle Coffee Company? From their website:
Black Rifle Coffee Company is a premium small-batch, roast to order, veteran owned and operated coffee company. At BRCC we import our high quality coffee beans directly from Colombia & Brazil, then we personally blend and roast every one of our ass kicking coffees to be shipped directly to you.
I haven’t tried their coffee. Yet. Starbucks is overrated sludge in my view. They over-roast their beans to the point their coffee tastes burnt.
These guys have a sense of humor as well. Check out the video which is kind of a take on the Dollar Shave Club video that launched them:
Love it. I think I am going to order some of their coffee, right now.
The post Take That Starbucks: Black Rifle Coffee Says They Will Hire 10,000 Veterans appeared first on RedState.
Source: http://www.redstate.com/jaycaruso/2017/02/02/black-rifle-coffee-says-will-hire-10000-veterans/
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