Apex Tactical Specialties brings triggers to range rentals

Apex Tactical Specialties introduces a new program for stocking dealers with shooting ranges, offering demo samples of its more popular Apex model triggers for use in rental guns on the range.

The new program, the Apex Range Program, provides stocking dealers with the ability to allow customers to try out Apex products on the range.

“Our data shows that when customers get the opportunity to directly compare our trigger against a stock trigger, the customer moves quickly to the point of a purchase decision, not just for the Apex trigger but in many case the firearm itself,” Scott Folk, COO and co-owner of Apex Tactical Specialties, said in a news release.“This means that dealers taking advantage of this new program can increase both the number of sales and the total amount of an individual sale.”

Delivering a wealth of trigger upgrades, Apex delivers trigger kits for some of the most popular firearms on rental ranges to include: Glock pistols, Smith & Wesson M&P and M&P M2.0, Smith & Wesson Shield, Sig Sauer P320, FN 509 and FNS, Ruger MkIV and MkIV 22/45, among others.

Apex says that interested dealers must possess a verified shooting range with rental firearms available to the public. Dealers will have the opportunity to request one kit per $1,200 in Apex product invoiced. Demo kits are limited to five per calendar year. Apex says dealers can order only one of each demo SKU per year.

Dealers can contact Apex to talk more about the Apex Range Program via email at [email protected] or by phone at 623-322-0200.

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