Brandlive Partners With Gearfire & Walther to Reach Dealers Through Live Video

PORTLAND, ORE. – Brandlive, the video solutions platform for companies like GoPro, Sig Sauer, and Vista Outdoors, and Gearfire, a leading provider of eCommerce products and services for the firearm industry, have announced an industry-first live video partnership across all of Gearfire’s 2000+ FFL dealer websites.

The launch of this program will allow shooting sports manufacturers to utilize Brandlive to stream live video content through Gearfire’s ecommerce platform, and reach the entire network of 2000+ dealers and subsequent consumer audiences.

An upcoming Brandlive event will allow consumers to interact LIVE with Walther Arms Pro Staff and Olympian Gabby Franco, and be given the chance to immediately purchase Walther Arms items through the Gearfire dealer website most convenient for the purchaser.

“After working with both Brandlive and Gearfire throughout my career, it’s been a dream of mine to combine the forces of both great companies on a project like this. I am super excited to be able to promote our Walther brand in such a new and innovative way,” said Chris Carlberg, VP Sales at Walther Arms.

“Gearfire is pleased to partner with Brandlive and Walther on this consumer-facing initiative,” added Chad Seaverns, COO of Gearfire. “We believe this new platform will drive growth for both Walther and for our expansive network of shooting sports retailers.”

The first live video event for this new program will occur on Friday, Feb 22 2018 at 4pm EST. To tune in live, click here.

About Gearfire

Gearfire is a leading provider of technology products and services for the firearms industry in the United States.

Gearfire’s family companies provide a complete lifecyle of services to independent retailers including licensing and compliance solutions via Orchid Advisors (www.orchidadvisors.com) , POS solutions via AXIS (www.axisrms.com), merchant processing via Gearfire Payments (www.gearfirepayments.com) and Gearfire eCommerce (www.gogearfire.com. ) Gearfire provides powerful and comprehensive digital tools that allow manufacturers, distributors and retailers to better serve their online consumers through access to the largest selection of firearms and firearms accessories available.

About Brandlive

Brandlive provides an omni-channel live video platform for brands and retailers to modernize their training, marketing, and eCommerce events. The end-to-end live video platform enables brands to connect their best product experts and influencers directly to global digital audiences, who can then interact with those experts. Customers such as GoPro, Nation’s Best Sports, Leupold & Stevens, Sig Sauer, Vista Outdoors, and Cabela’s use Brandlive to launch products, increase eCommerce sales, create innovative live marketing programs, and conduct more cost-effective internal events and training. Brandlive is headquartered in Portland, OR and can be found online at www.brand.live.

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