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How to Use an Infographic for Independent School Marketing

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Infographics allow us to explain complex ideas in a easy to understand way (Source: http://www.infographicdesignteam.com)

Use of infographics in school marketing is completely a new as well as the most innovative idea. It helps the schools to market themselves independently to a number of prospective students and their families. This process can be particularly applied for those schools which are situated in a particular community which is popular for its powerful public school structure. It is important for the persons who are involved in brand promotion to highlight these qualities which make these school completely different from the others located in the same area.
A number of people who are already addicted to social media are becoming fans of infographics as it helps to convey data and information in the quickest and the most attractive way. Apart from that it helps the people to understand complicated information in the most simplest way. This is completely a new format that usually satisfy each and every school authority of approaching the prospective students in a fresh way with the entire details related to their achievements and the uniqueness of the institutions which have made them different from the others along with emphasizing the value of the institutions for those who are already admitted in these schools. If you search on the internet you can find that there are a very few schools which have presented themselves in such way. Sage Hill School is considered as the pioneer in the field of using infographic marketing format successfully for the first time in the world in the year 2012 – 13 at the time of admission.
The response towards this kind of marketing has been quite positive. All the prospective students as well as their families are quite happy with this latest form of infographic marketing process. Schools like Sage Hill and others always remain in the spotlight because of their innovative ideas and unique methods which they apply in their courses to improve the overall educational policies and the environment. This year also they have tried this infographic marketing as their latest tool for communication with the other and sharing their thoughts and ideas in much better ways with the others. The authorities who manage successfully the communication parts of these schools are continuously  co-ordinating and working hard to display the mission, vision, differentiation, profile placement records and the history of their respective institutions using infographic design. These infographics use various shades and the images and the themes that represents each school making them different from one another. These design represent the feel, the traditions and the theme of the institutions. The school authorities develop print versions of the infographic which they hand out to the public in the local education fair that take place once or twice a year. Apart from that they also developed electronic versions which they upload in the websites of their schools as well as on the Facebook pages that have been created for each respective schools for the visitors.

There are a lot of new tools like group sms that will allow you to reach your audience more efficiently.   However, once you have your audiences’ attention you’ll need a tool to get a lot of information across in a short period of time.  The infographic designers, who are expert in designing infographics for independent school marketing, are allowing schools to convey a lot of important information in a very pleasing graphic.   A number of schools have planned or already started following the footsteps of their predecessors by implementing infographic marketing.  The schools who have applied this method are so happy that most of them have requested their infographic designers to produce a further bigger version of the layout that can be used as banners in various places such as at the admission fair, in various places specially those which are the most crowded places in the city and around the campuses of the institutions.

How to Use an Infographic for Independent School Marketing is a post from: Technshare

2012-10-29 04:22:42

Source: http://www.technshare.com/how-to-use-an-infographic-for-independent-school-marketing/


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