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New Report: LBS Market in North Americas 2014-2018

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About LBS

An LBS is used to track the location of users within a wireless network using location-enabled devices. The LBS makes use of geographic information system (GIS) technology and the internet to track the location of users. The user-initiated LBS requires an internet connection to gather the users’ location and provide search results. The various location-enabled mobile devices are smartphones, tablets, personal navigation devices (PNDs), and location-enabled devices fitted in vehicles. LBS is used for discovering places and routes, tracking, obtaining traffic updates, real-time directions, routes to landmarks, information regarding on-going local events, finding friends, location-based advertising, location-based shopping, location-based social networking, and location-enabled searches. It is also used for location-based entertainment and infotainment purposes.

Our analysts forecast the LBS market in North America to grow at a CAGR of 27.05 percent over the period 2013-2018.

Covered in this Report

In terms of service category, the LBS market in North America can be segmented into two: Indoor LBS and Outdoor LBS. In terms of end-users, the market is segmented into three: Individual Consumers, Government Organizations, and Small and Medium-sized Enterprises (SMEs) and Large Enterprises. The Outdoor LBS segment is sub-segmented into seven: Location-based Navigation, Location-based Search and Advertising, Location-based Infotainment, Location-based Tracking, Location-based Analytics, Location-based Fitness and Wearable Applications, and Others.

This report, the LBS Market in North America 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the landscape of the LBS Market in North America and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key Vendors

- Apple

- Foursquare Labs

- Garmin

- Google


- TeleCommunication Systems

- TeleNav

- TomTom

Other Prominent Vendors

- Appello Systems

- AT&T Mobility

- BLIP Systems

- CityGrid Media

- Groupon

- JiWire

- Lemon

- Placecast (1020 Inc.)

- PlaceIQ

- Poynt

- Proximus Mobility

- Scanbuy


- Shopkick

- Sprint

- Telemap

- Verizon Mobile

- Verve Wireless

- Waze (Google)

- xAD

- Xtify

Market Drivers

- Increased Adoption of Location-enabled Smartphones and Tablets

- For a full, detailed list, view our report

Market Challenges

- Growing Concerns about Privacy

- For a full, detailed list, view our report

Market Trend

- Adoption of LBS across Various Industries

- For a full, detailed list, view our report

Key Questions Answered in this Report

- What will the market size be in 2018 and what will the growth rate be?

- What are the key market trends?

- What is driving this market?

- What are the challenges to market growth?

- Who are the key vendors in this market space?

- What are the market opportunities and threats faced by the key vendors?

- What are the strengths and weaknesses of the key vendors?

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