Read the story here. Advertise at Before It's News here.
Profile image
Story Views
Last Hour:
Last 24 Hours:

How To Structure Your Digital Marketing Team (Infographic)

% of readers think this story is Fact. Add your two cents.

How To Structure Your Digital Marketing Team (Infographic)
For many small businesses, structuring your digital marketing team is a massive struggle — reference this infographic to help you sort out your team.

how to structure your digital marketing team

Taking your first steps into the world of digital marketing can mean two things: hiring an agency to work with or rolling up your sleeves and forming your own team.

Having an in-house team can make it easier to execute your brand’s vision in marketing campaigns, which is why you must find the optimal way to structure your digital marketing team.

The three most common team structures are Centralized/Center of Excellence, Divisional, and Hub and Spoke. While the Centralized structure is more apt for organizations that can’t support having an analytics team at every division, the Divisional and Hub and Spoke are built to allow collaboration between divisions.

Considering your priorities, resources, and organizational structure, your digital marketing team should fit in perfectly to maximize productivity.

With the structure down, it’s also vital that you fill all the critical roles that ensure your digital marketing team can cover all your needs. These critical roles cover the various aspects of digital marketing disciplines, namely SEO optimization services, Search Advertising, Content Marketing, Social Media Marketing, Display Advertising, Email Marketing, and Mobile Marketing.

A digital marketing team can reach its full potential with the following roles:

  • Project/Digital Marketing Manager
  • Creative Director/Graphic Designer
  • Front-and Back-end Web Developers
  • Digital Marketing Analyst
  • Digital Marketing Strategist
  • SEO Manager/Specialist
  • Search Advertising Specialist
  • Display Advertising Specialist
  • Social Media Manager/Specialist
  • UX/UI Designer
  • Writer
  • Email Marketer
  • Content Marketing Specialist/Strategist

Of course, any major organization restructuring to accommodate a digital marketing team could run into possible challenges. Things like limited budget and resources, getting the buy-in from upper management and C-level officers, and bridging various customer experiences and concerns can be causes for hesitation.

However, these are growing pains that you have to experience to keep up with the latest marketing strategies and stay ahead of the competitors.

Now that you’re convinced, here’s an awesome infographic from the team at Spiralytics that delves more insight into the different structures for your digital marketing team, as well as the 13 critical roles that every successful digital marketing team needs.


The post How To Structure Your Digital Marketing Team (Infographic) appeared first on Graphic Web Design & Brand Marketing Company Medford OR.

by Chris London of Pixel Productions Inc. The Everything Design Company

Before It’s News® is a community of individuals who report on what’s going on around them, from all around the world.

Anyone can join.
Anyone can contribute.
Anyone can become informed about their world.

"United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.

Please Help Support BeforeitsNews by trying our Natural Health Products below!

Join our affiliate program and earn extra money by sharing with friends and family or by posting on your social media.

Order by Phone at 888-809-8385 or online at

Get our Free Ebook, "Suppressed Health Secrets"  with  Natural Cures THEY don't want you to know!

APeX - Far superior to colloidal silver! Destroys Viruses, Bacteria, Pathogens with Oxygen plus Silver!

Supreme Fulvic - Nature's most important supplement! Vivid Dreams again!

Ultimate Curcumin - Natural pain relief, reduce inflammation and so much more.

MitoCopper - Bioavailable Copper destroys pathogens and gives you more energy. (See Blood Video)
Oxy Powder - Natural Colon Cleanser!  Cleans out toxic buildup with oxygen! 
Organic Hemp Extract (CBD) - Full Spectrum high CBD (3300mg) hemp extract eases stiff joints, relieves stress and more!
Nascent Iodine - Promotes detoxification, mental focus and thyroid health.
Smart Meter Cover -  Reduces Smart Meter radiation by 96%!  (See Video)

FINAL WARNING!  Diseases are EXPLODING!  Watch this Video about APeX and You'll THROW AWAY Your Colloidal Silver!  APeX destroys Viruses, Bacteria and other Pathogens with the power of Oxygen PLUS Silver!  Nobody else has a product like THIS!   See why the inventor hasn't been sick in 16 years and why you'll never hear about it on the FAKE NEWS!  Get some now and tell your friends about it too so we can reach more people!  

APeX Interview - Superior to Colloidal Silver from Lee Canady on Vimeo.

Learn about APeX Here and Get the 50 Page Report in PDF format.   Call us at 888-809-8385 to order by phone.

Report abuse


    Your Comments
    Question   Razz  Sad   Evil  Exclaim  Smile  Redface  Biggrin  Surprised  Eek   Confused   Cool  LOL   Mad   Twisted  Rolleyes   Wink  Idea  Arrow  Neutral  Cry   Mr. Green

    Load more ...




    Email this story
    Email this story

    If you really want to ban this commenter, please write down the reason:

    If you really want to disable all recommended stories, click on OK button. After that, you will be redirect to your options page.