Top 5 Ways to Keep "Doors" Open During COVID-19

During this uncertain time, many businesses are concerned about their future. Here are 5 ways to stay relevant and compete in the market today; Whether you are a local or national company, here are some things to consider: 

1) Create a way for customers to pay you online. This will speed up your A/R during this pivotal time. This will also decrease the spread of the virus as you will not have to open and deposit paper checks. Check with your accounting software to see if this already exists. If not, consult an ecommerce specialist you know or reach out to me directly.

2) Consider an online store or online/mobile options. Are you a retail store? Take photos of your items and post them online! You can do this through something as simple as Facebook Marketplace or build an entire store. WooCommerce/Secure Submit have great software and gateways for this. 

3) Ramp up your social media activity. Stay top of mind. Are you a local restaurant who is now providing delivery? Tell people about it, post about it, share it to your personal social media pages. 

4) Make sure you’re providing employees opportunities to contribute during this tough time. Get them involved in online social media campaigns, offer them interim positions to help you innovate. 

5) Unsure if you’ll have the funds to support your daily, weekly, monthly activiites? Consider opening up a line of credit or getting a loan to cover payroll over the next few weeks. Heartland Capital works with a marketplace of over 70 lenders to find you the most appropriate, customized solution for you. In less than 3 days, your business can have more cash to operate with. 

Please stay positive, safe, and work together to build success in your local communities. 

Blessings,

M

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