Fitbit IPO: What it Means for Investors

Fitbit, a maker of fitness tracking devices, submitted a filing to the Securities and Exchange Commission (SEC) on June 2,2015. The filing was about the company’s initial public offering (IPO). (Source: Securities and Exchange Commission, June 2, 2015.)

Fitbit currently offers six fitness tracking devices: “Fitbit Zip,” “Fitbit One,” “Fitbit Flex,” “Fitbit Charge,” “Fitbit Charge HR,” and “Fitbit Surge.” The company also makes a Wi-Fi-connected scale called the “Fitbit Aria,” which can measure weight, body fat, and body mass index (BMI).

Fitbit’s IPO

According to Fitbit’s filing to the SEC, the company plans to issue 22.4 million shares priced between $14.00 and $16.00 a share. This would raise $358 million in the offering. There are also 7.5 million shares that existing stockholders are expected to sell. Add them up and the total value of the IPO is around $448 million.

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