An Interview With Paul Rosenberg, CEO Of $MCig

When mCig (MCIG.OB) CEO Paul Rosenberg contacted me last month after having read my interviews with two other CEOs of companies in the cannabis sector, I was instantly impressed with several aspects of the story. I tend to be somewhat suspicious of many of the new companies that access the markets via a reverse merger, but MCIG, which is an SEC-filer, pursued what is really an acquisition of an existing technology company that it was considering as a technology provider. MCIG appears to offer transparency and a very simple business model. The company is about to launch its first product, the “mCig”, a vaporizer based on the increasingly popular “eCig” (which is pre-packaged with a liquid that is vaporized) but designed for the consumption of whatever plant material the consumer chooses (hint: the “m”is for marijuana!). Given the 2014 implementations of legalized adult cannabis usage in Colorado and Washington, the mCig is launching at what seems like a perfect time. The stock soared recently to unsustainable levels, but it has pulled back.

CEO Paul Rosenberg was kind enough to send me a sample, and it matched the description on the company’s website.  At 420 Investor, I serve as the “Cannabis Financial Analyst” and, unfortunately, not the product tester, but I was able to see how it worked and to appreciate its elegant design. I also really liked the USB charger that came with it. Given what I see as many positive characteristics, I wanted to share an exchange I had with CEO Rosenberg so that my readers might get a better sense of this potentially attractive story.

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