Ipsidy and Safetrade Africa launch biometric identity authentication solutions for African, Indian Ocean markets

Ipsidy Inc (OTCQX:IDTY), a provider of biometric identification and electronic transaction processing services, said Wednesday that it had forged a pact with Safetrade Africa to launch biometric identity authentication solutions for the African and Indian Ocean markets.

Under the terms of the agreement, Safetrade Africa will partner with Ipsidy to offer the US company’s suite of biometric identity and authentication solutions in South Africa and nearly 20 African countries south of the equator. The partnership will also extend to the Indian Ocean islands of Madagascar, Mauritius and Seychelles.

The joint offering will initially include Ipsidy’s Access, a novel cost-effective mobile biometric tracking system and Verified, which simplifies caller identification.

“We are excited to partner with Ipsidy to resell the company’s suite of biometric identity solutions and thereby becoming an early leader in the African market to offer this technology,” said Carrie Dickie of Safetrade Africa.

“Identity and cyber security are major issues for our clients and for the financial services, payments, e-commerce wallet, healthcare, contact centre and cryptocurrency exchange industries we serve. Our clients seek innovative solutions that offer enhanced security and protection against fraud. We believe that Ipsidy’s solutions will provide our clients with the highest level of identity and transaction authentication,” added Dickie.

BIG PICTURE: Ipsidy Inc. rides the wave of identity authentication

Both the Ipsidy products — Access and Verified — are cost-effective and easy to use. Using nothing more than tablets, Bluetooth and mobile phones, Ipsidy’s Access protects the perimeters of buildings, campuses and even borders to create safer environments by monitoring the enrolled identities of people moving in and around a defined area.

Managers at companies, hospitals and warehouses, as well as residential and commercial buildings, for example, can use this new technology to confirm the biometric identification of enrolled participants upon their arrival and exit from buildings. 

Similarly, Verified leverages Ipsidy’s identity portal to help companies seamlessly authenticate a user’s identity. It provides a frictionless caller experience as callers simply login to Ipsidy Identity portal where they trigger an authentication request to the caller’s registered mobile phone.

“Ipsidy is pleased to partner with Safetrade to resell our services in the Sub-Saharan African and Indian Ocean market. Together we will offer solutions that provide the highest level of security, control and certainty for everyday transactions,” said Jonathan Ellis, managing director of Ipsidy EMEA.

Based in Long Beach, New York, Ipsidy has developed secure biometric identity management and electronic transaction solutions for government and public-sector organizations in the United States, South Africa and internationally.

Contact Uttara Choudhury at [email protected]
Follow her on Twitter: @UttaraProactive

Story by ProactiveInvestors