Phunware board approves $1.5M bitcoin purchase ahead of Customer Data Platform and Mobile Loyalty Ecosystem commercial launch
Phunware Inc (NASDAQ:PHUN) (FRA:2RJ) announced Tuesday that its board has authorized bitcoin purchases in preparation for the commercial launch of its blockchain-enabled Multiscreen-as-a-Service (MaaS) Customer Data Platform (CDP) and MaaS Mobile Loyalty Ecosystem.
The company plans to release PhunWallet on iOS and Android later this month, subject to approval from the Apple App Store and Google Play, respectively. PhunWallet is designed to manage the issuance of PhunCoin, which rewards consumers for the value of their data and PhunToken, which rewards consumers for the value of their engagement, the company said.
“We recently completed an initial purchase of 25.8 bitcoin at an average price of $58,133 per bitcoin and are thrilled to actively participate in such a vibrant global market and community alongside Tesla, MicroStrategy, Square and many other corporations and funds worldwide,” CEO Alan Knitowski said in a statement.
READ: Phunware posts $10M in FY2020 revenue on strength of its Multiscreen-as-a-Service subscriptions
“We expect to leverage more than a decade of our mobile experience to drive the mainstream adoption of cryptocurrencies, while simultaneously offering enterprises and governments the opportunity to leverage the benefits of blockchain to drive profitable behavior without the complexity of designing and maintaining their own infrastructure or ecosystem,” Knitowski added.
Phunware also recently partnered with payment app BitPay to expand its corporate benefits package to provide cryptocurrency payroll options for employees, including bitcoin.
The company said its MaaS CDP is a cloud-based, proprietary algorithm-enabled solution that aggregates and organizes customer data across a variety of touchpoints in real-time to create persistent and unified customer databases.
In tandem, its MaaS Mobile Loyalty Ecosystem seamlessly integrates Phunware’s MaaS Mobile Engagement and MaaS Location Based Services (LBS) software to enable one-to-one consumer interactions that drive profitable behavior and further enrich these customer databases.
Contact Andrew Kessel at [email protected]
Follow him on Twitter @andrew_kessel
Story by ProactiveInvestors
Source: http://www.proactiveinvestors.com/companies/news/945787/phunware-board-approves-15m-bitcoin-purchase-ahead-of-customer-data-platform-and-mobile-loyalty-ecosystem-commercial-launch-945787.html
Anyone can join.
Anyone can contribute.
Anyone can become informed about their world.
"United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
Please Help Support BeforeitsNews by trying our Natural Health Products below!
Order by Phone at 888-809-8385 or online at https://mitocopper.com M - F 9am to 5pm EST
Order by Phone at 866-388-7003 or online at https://www.herbanomic.com M - F 9am to 5pm EST
Order by Phone at 866-388-7003 or online at https://www.herbanomics.com M - F 9am to 5pm EST
Humic & Fulvic Trace Minerals Complex - Nature's most important supplement! Vivid Dreams again!
HNEX HydroNano EXtracellular Water - Improve immune system health and reduce inflammation.
Ultimate Clinical Potency Curcumin - Natural pain relief, reduce inflammation and so much more.
MitoCopper - Bioavailable Copper destroys pathogens and gives you more energy. (See Blood Video)
Oxy Powder - Natural Colon Cleanser! Cleans out toxic buildup with oxygen!
Nascent Iodine - Promotes detoxification, mental focus and thyroid health.
Smart Meter Cover - Reduces Smart Meter radiation by 96%! (See Video).