In the wake of exorbitant trends of digital piracy that have injured tremendous players, protection has become the first concern for production companies. In fact, even the most unapproachable film production companies are vulnerable to malevolent piracy; thereby, it is essential to take prompt action.
With such countless hands engaged with the film production measure, you need digital and physical content management and a security plan set up for security.
Innovation is pushing the entertainment industry to step up its game. Yet, film studios and television companies actually have their own beasts to battle, particularly during a time when content is the king.
In the past, the barriers to access pirated content were sufficiently huge to prevent watchers; pilfered content was hard to track down, and records must be downloaded from torrent indexing sites, which frequently contained malware and were inferior quality content. Once downloaded, the content at that point must be altered over and adjusted to be played on a TV.
Fast forward today, this has gotten considerably simpler, and viewers have more alternatives essentially.
Done botching around with records, viewers can browse a wide scope of sites streaming illicit pilfered content. In addition, the proprietorship and utilization of multiple cell phones, progression in fast broadband, and accessibility of low-cost storage have helped drive the consistent grade in digital piracy.
Albeit the content business has been able to shut down a few illegal file-sharing administrations, for example, Openload and Streamango, digital piracy is still as pervasive as could be expected.
As digital piracy has become simpler and more complex, content proprietors and merchants should be as careful as possible.
Moataz O Saleh, the founder of ‘Shield Consultancy,’ advises putting a proper Digital Rights Management (DRM) system in place. DRM is a typical defense solution used to secure against digital piracy. “This innovation limits unapproved duplication of content and empowers content proprietors to uphold licensing prerequisites. This protection is actualized by embedding code that keeps content from being distributed without authorization. It additionally limits the manners in which clients can acquire content,” he says.
As the mastermind behind ‘Shield Consultancy,’ Saleh is spearheading a mission to empower entertainment and media companies against the beast of digital piracy. Through the platform, he provides one-on-one consultancy services to top-notch cinemas, theatres, post-production companies, and media outlets to step up their security game, counteracting the issue of piracy. Specializing in digital content removal, digital anti-piracy protection, search engine takedowns, and security consultations, Moataz O Saleh strives to create an online realm that is free from the issue of piracy, costing millions to the entertainment industry.
He further recommends that post-production companies must do forensic watermarking. “Watermarking solution can be utilized to stop and diminish digital piracy. An obvious watermark assists with dissuading piracy, while an invisible watermark can help thwart pirate distribution. An undetectable watermark embeds unique data in a media document, for example, a video, which can’t be seen by the unaided eye yet can be handily distinguished by the watermarking detection system. Indistinguishable renditions of a similar piece of content can each be embedded with a unique watermark. This permits content proprietors to distinguish which explicit piece of content was leaked, and they would then be able to follow the break back to the individual responsible,” says Saleh.
No ifs, ands or buts, digital piracy negatively impacts the whole distribution network, from the creator, to the distributor, right to the consumer. Therefore, there is now a need of the hour for production companies to adopt better strategies needed to moderate and lessen the degree of digital piracy.
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