Blekko Showcasing Its Innovative Social Content Platform ROCKZi

            A novel social content curation site making the rounds with the slogan “Read. Vote. Rock”.

Redwood City; CA: With almost all search engines relentlessly drawn to social platforms, blekko is not lagging behind.

Now the new search powerhouse blekko is out with is ROCKZi where users can discover, submit, vote or comment on news stories.

While releasing ROCKZi blekko is vigorously harping on its new launch.
“It is entertaining – a social environment for users to identify high-class, timely content”.

In addition blekko asserts ROCKZi has the potential to revolutionize the way people discover good content on the increasingly chaotic web.

With Facebook and Twitter strongly dominating the social platform domain and the social voting model no longer a craze, where do we see the prospects of ROCKZi standing today?

“Blekko has an edge”, says one avid user. “Users can create their own custom news boards”.

The company is also upbeat in another fashion. It intends to leverage the social signals created by ROCKZi user base to assist in identifying high-quality content for its search results.

In January last year, blekko launched a specialized tablet application called Izik. The User Interface and overall experience were optimized for the touch-screen devices. The upshot – the search results are more visual and user friendly.

Rich Skrenta, the company CEO, informed last year that blekko is doing 5 million searches daily – a no mean achievement considering the towering presence of Google and Bing.

Rich Skrenta is continually seeking broader appeal to pull in a bigger slice of the web market. One of the USPs is that blekko has 12.5 monthly uniques. Besides, blekko has quite a number of ongoing improvements to its SEO tools. This is certainly smart and admirable thing to do in this cut-throat segment of search.

Let us wait and see how the broader base of users react to blekko’s moves.

About Blekko

Blekko, a search engine founded by Rich Skrenta, creates a differentiated search experience by delivering high-quality curated results, and organizing content into categories. The new search engine is powering three products -Web search- the core product, izik, a search application for mobiles and ROCKZi, a social news platform.

For more information contact the company headquarters at:

Blekko
130 Shoreline Drive, Suite 200
Redwood City, CA 94065