VIDEO: Newstrike Brands Ltd (CVE:HIP) CEO on Advertising Recreational Brands
Newstrike Brands Ltd (CVE:HIP) (OTCMKTS:NWKRF) (FRA:0N8) CEO Jay Wilgar emphasizes that Newstrike is one of the few cannabis companies exclusively playing in the recreational market. Wilgar highlights the company’s work building cannabis brands and its relationship with marquee names like the Tragically Hip. Wilgar believes Canada is the biggest and best market in the world right now and asserts Newstrike’s goal is to deliver in the Canadian market before setting its sights on the international space. Wilgar acknowledges the importance of advertising for a strictly recreational cannabis company and notes that Up brand’s association with music helps create brand recognition. As more recreational products are legalized, Newstrike plans to roll out additional items, such as recreational vapes.
Original article: VIDEO: Newstrike Brands Ltd (CVE:HIP) CEO on Advertising Recreational Brands
©2018 Midas Letter. All Rights Reserved.
Source: https://midasletter.com/2018/11/newstrike-brands-ltd-cvehip-advertising-recreational-brands/
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