Upper Deck, 23XI Racing celebrate 30th anniversary with Space Jam paint scheme and collaboration

Racing returns to Chicagoland on Fourth of July Weekend as NASCAR is back in Joliet. After spending three years in downtown Chicago with the street race, the sport returns to the Chicagoland Speedway.

With the return to Joliet and the Chicago area, Upper Deck and 23XI Racing are coming together for a special collaboration to celebrate the 30th anniversary of Space Jam. The collaboration includes special events, items and even something for the race as they revealed on Thursday.

Fans of the iconic movie as well as NASCAR can celebrate with some awesome news.

Bubba Wallace, 23XI Racing to race with Space Jam paint scheme

On Thursday, 23XI Racing and Upper Deck unveiled the newest paint scheme for driver Bubba Wallace as it features the Upper Deck logo, Bugs Bunny, Daffy Duck and the Space Jam logo. Take a look at the new paint scheme below:

Bugs and the Tune Squad hit the racetrack with Upper Deck x 23XI at Chicagoland Speedway!

To celebrate the 30th anniversary of Space Jam, Upper Deck, @23XIRacing, and Space Jam have come together for a one-of-a-kind collectible collaboration.

This collection features two new… pic.twitter.com/vQFdkbfEUV

— Upper Deck (@UpperDeckSports) June 25, 2026

Wallace will drive the car for the race on July 5th in Joliet. Special die cast cars featuring the paint scheme will also be available via Lionel Racing.

That’s not all for the collaboration, either.

Upper Deck to unveil Space Jam experience

Upper Deck has also introduced a new Curated line featuring trading cards commemorating the themed car available on Upper Deck’s e-Pack platform, a Space Jam 30th Anniversary trading card set, and Upper Deck Authenticated memorabilia – all paying homage to the beloved movie across Upper Deck’s different brands. 

“This collaboration brings together the cultural impact of Space Jam, the energy of NASCAR, and the passion of collectors in a truly unique way,” said Jason Masherah, President of Upper Deck. “This is a massive celebration of fandom – Space Jam is an iconic movie that spans multiple generations, and we’re excited to capture what fans love most about the film and share it across Upper Deck brands.” 

The collaboration includes Skybox Metal Universe cards that will be available later this year. The set will commemorate the 30th anniversary of Space Jam. Collectors can find Precious Metal Gems (PMGs) featuring characters from the movie, including the Looney Tunes and Michael Jordan, in Red (numbered to 100), Blue (numbered to 50), Green (numbered to 10), and Gold 1-of-1 variations. A special short-print insert highlights Michael Jordan’s unforgettable halfcourt dunk scene from the movie. PMG parallels also available in Red, Green, and Gold 1-of-1. Collectors can also look forward to autographed cards from key talent That includes Michael Jordan and voice actors from the film.  The return of iconic inserts and themes such as Jambalaya, Platinum Portrait, Z-Force, Skybox Premium, and Skybox Autographics are also available.

Space Jam 30th Anniversary Watch Party at Navy Pier on July 2. Relive the iconic, fan-favorite movie as it’s shown on the big screen with the Navy Pier waterfront as the backdrop. The Upper Deck 23XI Space Jam car will be on display for fans to see in person and take pictures with. An exclusive, limited-edition Curated® Space Jam print will be given away for free to attendees. The event will also feature free personalized trading cards, free food, and other giveaways. Visit the Upper Deck website for more information about the event. 

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