The Quitting Expert: Quit Now Before AI Makes the Choice for You, This Is a Superpower! - Seth Godin (Video)
In this 10 August 2026 published video, host Steven Bartlett talks with bestselling author Seth Godin who reveals why perfectionism is keeping you stuck, the hidden psychology behind success, when to quit, when to keep going, and why AI will reward the most human people!
Godin is one of the world’s most influential business thinkers and the author of more than 20 bestselling books. He is host of the podcast Akimbo, author of a daily blog read by 1 million people, and coordinator of The Carbon Almanac project, a tool that helps people understand the climate crisis. His upcoming book, The Knot, will be published in September 2026.
He explains:
Why being “good enough” is often better than being the best
Why quitting is sometimes the smartest path to long-term success
The hidden reason you’re stuck between the life you want and the life you have
Why trying to please everyone guarantees you’ll be ignored
Why consistency beats authenticity almost every time
https://youtu.be/g7AxxkywiFI
00:00:00 Intro
00:02:31 What You Need to Hear If You Feel Stuck
00:06:14 Where Do Most People Actually Want to Go?
00:12:46 How to Get Unstuck: The Rope Analogy
00:19:35 What Happens When You’re Pulled in Two Directions?
00:21:21 How to Know If Your Dream Is Real
00:22:09 The Question You Need to Ask Yourself
00:23:54 Why Naming Your Resistance Changes Everything
00:25:09 Why Some People Handle Resistance Better Than Others
00:30:38 Why Embarrassment Is the Cost of Starting
00:33:37 How to Stop Shame From Holding You Back
00:41:51 Is Money and Luxury a Worthy Goal?
00:43:14 Ads
00:45:39 Are Some Inner Voices More Worthy Than Others?
00:47:45 How the Sunk Cost Fallacy Keeps You Stuck
00:52:09 How to Choose Yourself When the System Won’t
00:57:28 How to Know If You’re Being Delusional
00:59:09 Why We Hate Hearing the Answer We Need
01:04:50 What Else Keeps Us Stuck?
01:06:56 Ads
01:09:18 How to Know When It’s Time to Give Up
01:13:31 What Michael Jordan Understood About Quitting
01:15:11 Why We Should Celebrate Quitting More
01:19:34 What If You Have Everything but You’re Miserable?
01:23:02 Is Helplessness Part of the Story You Tell Yourself?
01:24:48 Warren Buffett on What Makes Work Meaningful
01:27:19 What Mark Twain Understood About Work
01:28:21 Steve Jobs on the Work Worth Doing
01:29:16 Is Perfectionism Really Procrastination?
01:34:17 Can You Be Consistent Without Losing Authenticity?
01:35:44 What AI Means for the Future
01:40:39 What Are We Missing About Getting Unstuck?
01:44:33 How to Create Urgency and Stop Putting Things Off
01:46:51 What Keeps You Going When You Could Stop?
01:48:19 The Final Advice for Anyone Who Feels Stuck
01:50:57 Would You Want to Live Forever?
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